個案總覽
依發行單位、學門或關鍵字,找到適合的教學個案。
-
BMS-Biocon Research Center: Growing a Joint Research Venture in India
Bristol Myers Squibb, a multi-national pharmaceutical company, is seeking to globalize its R&D strategy while managing costs. It has formed a joint venture with an Indian company, which has worked well, but now faces a strategic decision on how and whether to continue.