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Human Resource Management at American Airlines
American Airlines' strategy calls for continued growth, improvements in customer service, and cost reduction. This case examines the Human Resource Management system at American Airlines and its role in the airline's past and continued success. May be used with American Airlines (A): Strategy in the 1990s, (B): Compensation and Cost Reduction, and (C): Committing to Leadership. -
Second Bank of the United States: Banks and Banking Before the Second Bank of the United States
Describes the problems of early banking, early attempts at central banking, achieving a sound uniform currency, and economic growth. Illustrates the problems of developing a sound money economy in a developing country and shows the difficulties of branch management in an era of primitive communication. -
Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (A)
Describes the competitive situation that has arisen in the commercial aircraft manufacturing industry since Airbus entered in 1970. Having overtaken McDonnell Douglas for second place, Airbus announces plans to challenge market leader Boeing's last pocket of dominance. Industry and government officials have long complained about assistance that Airbus receives from its governments, and this new challenge threatens to spark a new battle between the governments. Pushes students to examine issues facing industry players--high risk, long-term investments; technological change; intense selling competition--and issues facing their national governments--fair vs. unfair trade; important national industries--in a highly visible time frame for players and governments. -
Nike (A) (Condensed)
Describes the history of Nike, its strategy, and the industry in which it competes. The teaching objective is to ask the student to identify and evaluate Nike's economic/technical strategy. -
Pinkerton (A)
A California based security guard firm considers the acquisition of another security guard company. The value of the target firm and the financing of the acquisition are the key issues. -
State of Connecticut Municipal Swap
The state of Connecticut wants to raise $325 million of long-term fixed-rate debt. One alternative is to do this synthetically--issue long-term variable rate debt and enter into an interest rate swap. The case is a vehicle for analyzing various floating rate structures and various kinds of swaps. Also raises issues relating to the default risk of swaps, as well as the term structure of the tax exempt and taxable debt markets. -
Japanese Facsimile Industry in 1990
Japanese firms dominate the facsimile machine industry, accounting for more than 90% of worldwide sales. This case explores the reasons for this dominance. -
Beatrice Companies--1985
Describes the history of Beatrice Companies from its beginning as a dairy in 1891 to 1985, when the company was a $12 billion conglomerate. Focuses on the corporate strategies that Beatrice followed under each of its CEOs and concentrates on the company's strategic change in the early 1980s, which was introduced by James Dutt. -
Jaguar plc--1989
Describes Jaguar's product market problems in 1989, and its attractiveness to GM and Ford as an acquisition target. Students are asked to evaluate the suitability of GM and Ford as business partners for Jaguar, and to determine how much each should be willing to pay to acquire part or all of Jaguar. They are also asked to formulate tactics for extracting the highest possible price from each bidder. -
McCaw Cellular Communications, Inc. in 1990 (A)
Describes McCaw Cellular Communications, Inc.'s competitive position in 1990. McCaw is the largest cellular phone service company in the United States. It faces challenges of technological change and formulating strategy in an industry with a highly uncertain future. Focuses on a strategic investment in one of two new technologies for switches. Raises the general question of how one chooses among two uncertain technologies. The tension arises from potential first-mover advantages, from network effects of the currently available technology, and the promise of a superior technology soon to be available. -
Southland Corp. (A)
Examines the Thompson's $4.9 billion leveraged buyout of the Southland Corp. in 1987. As the original founders of Southland, the Thompsons were concerned about losing control over the company upon learning of the Belzberg family's acquiring interest. The teaching objectives are: to explore the characteristics of an LBO candidate, to examine the dynamics of the corporate control process when insiders are substantial stockholders, and therefore serve as both buyer and seller, and to evaluate the cash flow forecasts in an LBO and use them to analyze bidding behavior. -
Burroughs Wellcome and the Pricing of AZT (A)
This case focuses on the development of AZT, the first drug approved for the treatment of AIDS, and the issues faced by its U.K. producer, Wellcome PLC, as it decides how to set the drug's price. The case includes brief overviews of the disease itself, drugs in development to treat it, the pharmaceutical industry and its practices, and the history of Wellcome PLC and its U.S. subsidiary, Burroughs Wellcome. The A case concludes with analysts' predictions for the soon-to-be-announced price of AZT. See also the B case and the C case. -
Harnischfeger Industries: Portal Cranes
Harnischfeger, the market-share leader, is facing increasing competition in the portal crane industry. The key question facing the company is how to respond to the competitive threat without undermining the attractiveness of the industry. The case discusses a number of ways in which Harnischfeger can try to regain market-share without embarking on a price war. -
Emerson Electric Company ACP Division: The Fan Subpack Sourcing Decision
The consumer-products division of a multinational company is facing a decision on the sourcing of product components: whether to stay in Taiwan or switch to Mexico. See also the supplement to this case, "Cost Analysis for Sourcing Alternatives for Emerson Electric Company ACP Division" (OM-0823). -
Edgcomb Metals: The Troy Plant (A)
The plant manager of the Edgcomb Metals facility at Troy, Virginia is confronted with complaints that the current driver wage system-a guaranteed eight-hour day with time and a half for overtime-rewards drivers who "take their time" on daily assigned delivery routes. To investigate these claims, the plant manager compiles data on total hours, number of miles, and number of stops for several delivery runs made by each of two drivers-one recognized as the best and most conscientious, and the other recognized as the slowest. A supplemental handout (OM-0576) contains the results of a regression analysis of the data to facilitate a comparison of the two drivers and to suggest a method for developing standard times. (The B case is OM-0562, and the C case is OM-0571.) -
Cat Fight in the Pet Food Industry (A)
Describes the pet food industry in the mid-eighties prior to the breakout of a major competitive battle as manufacturers fight for share. Illustrates how when there are benefits to play in multiple markets, competitors will take action in one market to preserve their position in other markets. An example of multimarket competitive interaction. Covers competitor analysis and prediction, and economies of scope. -
Koito Manufacturing Ltd.
Having acquired a 26% stake in Koito Manufacturing, a Japanese automotive parts supplier in the Toyota Group, T. Boone Pickens seeks a seat on Koito's board of directors. Koito's management resists, claiming Pickens is an unhelpful greenmailer, not a true long-term investor. The struggle between the two provides students with a chance to compare and contrast American and Japanese corporate governance practices. Debate centers on whether the Japanese system fosters efficiency or merely market power that reduces economic welfare. -
Sorensen Chevrolet File Reporting Form
This reporting form accompanies the Sorensen Chevrolet (Harvard Case No. 9-175-258) and captures the student's assessments of the outcomes of the court case and the settlement reached (if any). -
Marriott Rooms Forecasting
The manager of a large downtown hotel has to decide whether to accept 60 additional reservations or not. If she accepts, she will be overbooked and face certain costs if all the people holding reservations show up. The manager must forecast, based on historical data, how many of the people holding reservations will show up and then decide, after taking into account the cost involved, whether to take the additional bookings. The case can be used in a class on seasonality and exponential smoothing in time-series forecasting. -
The Sophomore Jinx
This case discusses the so-called sophomore jinx: professional athletes who perform superbly as rookies never seem to do as well in their second--sophomore--season. The case gives performance data for Rookie of the Year award winners in major-league baseball through 2003 (29 pitchers and 83 nonpitchers). Data cover both the first and second years. Students must decide for themselves, based on the data, whether the sophomore jinx is real or imagined.