個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
The Bay Kitchener
內容大綱
The human resources/operations manager must design an action plan to implement the mission statement he has developed: the store will offer the best in customer satisfaction. The challenge lies in translating this goal into specific actions for the three groups of employees involved in sales: sales supervisors, department heads, and sales associates. Each of these groups will play a different role in attaining the goal and, therefore, each group will require training and motivation.
學習目標
This comprehensive case addresses many issues and could be used as an exam or report. The primary issue is that without attention to its front-line staff, Emree's store could easily lose its position in an extremely competitive retail environment. The following issues emerge from the primary issue: goal setting, motivation, leadership, training and development.