個案總覽
依發行單位、學門或關鍵字，找到適合的教學個案。
-
The Dark Side of Cross-Selling
Companies work hard to persuade their customers to buy additional products. But a sizable segment of cross-buying customers are unprofitable, and the more they buy, the more companies lose. It's important to identify and neutralize the impact of these profit-destroying customers.