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Timex Corp.
- Frederick T. Knickerbocker
- 商品編號：373080
- 商品分類：Case
- 長度：7頁
- 出版日期：1972-09-01
- 再版日期：1983-09-01
- 學門：
  - Strategy
The evolution of Timex from its inception in the 1940s to its position as a leading multinational watch manufacturer in the early 1970s. Focuses on Timex's strategy for marketing, on a worldwide basis, and its line of inexpensive watches.

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