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The Pool Doctor
- 商品編號：9A91A012
- 商品分類：Case
- 長度：23頁
- 出版日期：1991-01-01
- 再版日期：1999-09-30
- 學門：
The manager and owner of The Pool Doctor, is in the process of formulating a marketing strategy for the coming year. Many strategic issues remain unresolved, such as how to advertise, whether he needs to change suppliers, and deciding upon a basic product mix to achieve maximum profits and long-term success.