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Akira Fukabori and Kevin Kajitani at avatarin (A) (Abridged)
In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not access high quality education or healthcare. They believed that with a faster, cheaper mode of transportation, they could democratize the world's resources-bring the right people or resources together to the right places at the right time. Although teleportation was still the "stuff of science-fiction," teleporting human consciousness and skills to remote locations through robots was not. Their vision was to build an "avatar service platform"-a global infrastructure of general-purpose avatar robots that humans could rent, like Uber or AirBnB, to perform surgery, defuse a bomb, visit elderly grandparents, attend school, or vacation in distant physical environments. In Akira and Kevin's eyes, ANA was in the mobility business, not just the airline business. They influenced senior management to invest $22 million to fund the ANA AVATAR XPRIZE and, with ANA's support, built a global avatar ecosystem of technologists, start-ups, corporates, non-profits, and government, including the Japanese Aerospace Exploration Agency. As they worked to advance the technology and regulatory landscape, they also generated demand for avatar services-for that, they needed to change the mindset of the general public. By 2020, the "ANA AVATAR" program, as they called it, had made significant progress, and Akira and Kevin initiated the process to spin out of ANA, and launch a start-up, "avatarin." Then, COVID-19 upended reality. The years they thought it would take to create widespread demand for avatar-enabled telepresence had evaporated. Now, the question was, how should they deploy their start-up team to meet the humanitarian need, investor, and partner expectations? -
Akira Fukabori and Kevin Kajitani at avatarin (A)
In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not access high quality education or healthcare. They believed that with a faster, cheaper mode of transportation, they could democratize the world's resources-bring the right people or resources together to the right places at the right time. Although teleportation was still the "stuff of science-fiction," teleporting human consciousness and skills to remote locations through robots was not. Their vision was to build an "avatar service platform"-a global infrastructure of general-purpose avatar robots that humans could rent, like Uber or AirBnB, to perform surgery, defuse a bomb, visit elderly grandparents, attend school, or vacation in distant physical environments. In Akira and Kevin's eyes, ANA was in the mobility business, not just the airline business. They influenced senior management to invest $22 million to fund the ANA AVATAR XPRIZE and, with ANA's support, built a global avatar ecosystem of technologists, start-ups, corporates, non-profits, and government, including the Japanese Aerospace Exploration Agency. As they worked to advance the technology and regulatory landscape, they also generated demand for avatar services-for that, they needed to change the mindset of the general public. By 2020, the "ANA AVATAR" program, as they called it, had made significant progress, and Akira and Kevin initiated the process to spin out of ANA, and launch a start-up, "avatarin." Then, COVID-19 upended reality. The years they thought it would take to create widespread demand for avatar-enabled telepresence had evaporated. Now, the question was, how should they deploy their start-up team to meet the humanitarian need, investor, and partner expectations? -
Michael Ku and Global Clinical Supply at Pfizer Inc.: Bringing Hope to Patients (B)
In 2011, Michael Ku became Pfizer's Vice President of Global Clinical Supply (GCS) after the company had undergone three large-scale mergers and acquisitions. As Ku and his new leadership team set out to build a proactive, end-to-end, digital and physical clinical supply chain, they put in place a "Patients First" culture, developed their digital capabilities, and built out their global footprint. By 2019, GCS had made significant progress toward becoming the agile, innovative organization necessary to support Pfizer's new ambition to focus exclusively on developing innovative medicines and vaccines. Ku and his leadership team felt the time had come to implement a new cross-functional decision-making hub. They also decided to pilot a 24-hour, 5 day a week workforce model with a team of clinical pharmacists in Manila. Just as they were beginning to onboard their first hires, COVID-19 struck. GCS found itself on the front lines, having to supply Pfizer's vaccine candidate and investigational antiviral studies, while also ensuring continuity of clinical supply to hundreds of other trials across the globe. By July 2020, the five-person Manila team-all of which had been on-boarded virtually-had come to play a critical role in GCS's productivity. With Phase 3 of the vaccine candidate trial looming, Ku and his leadership team had decided to double the size of the Manila team by the end of 2020. The question was, who would lead the team? -
Being the Agile Boss
Leading through difficult times requires agility to leverage, not react to, the turbulence around you. Here's what that means for managing your team, your network, and yourself. -
Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A)
In 2005, Vineet Nayar, the former CEO and Vice Chairman of HCL Technologies, and his wife, Anupama Nayar, committed $100 million of their personal wealth to found Sampark Foundation - a grant-making philanthropy with a mission to transform learning outcomes for 20 million children in rural government schools by 2025. By 2013, it was clear that Sampark was never going to reach 20 million children by writing grants. Vineet stepped out of the corporate world and over the next six years, applied the lessons he learned about leading change at HCL to transform Sampark into a "disruptive design shop" that leveraged frugal innovation and a "Teachers First" model of change to revolutionize India's primary education system. By 2019, at $1 per child per annum, Sampark's 130 employees had touched the lives of over 7 million students and 200,000 teachers across 90,000 public schools - unprecedented scale in the Indian education context and evidence that their "Teachers First" strategy was working. Demand for Sampark's program was growing rapidly and Vineet now had the opportunity to reach 50 million children. Vineet had always believed in the transformative power of technology and had to determine whether Sampark could transition to a "Digital First" model. -
Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A) (Abridged)
In 2005, Vineet Nayar, the former CEO and Vice Chairman of HCL Technologies, and his wife, Anupama Nayar, committed $100 million of their personal wealth to found Sampark Foundation-a grant-making philanthropy with a mission to transform learning outcomes for 20 million children in rural government schools by 2025. By 2013, it was clear that Sampark was never going to reach 20 million children by writing grants. Vineet stepped out of the corporate world and over the next six years, applied the lessons he learned about leading change at HCL to transform Sampark into a "disruptive design shop" that leveraged frugal innovation and a "Teachers First" model of change to revolutionize India's primary education system. By 2019, at $1 per child per annum, Sampark's 130 employees had touched the lives of over 7 million students and 200,000 teachers across 90,000 public schools-unprecedented scale in the Indian education context and evidence that their "Teachers First" strategy was working. Demand for Sampark's program was growing rapidly and Vineet now had the opportunity to reach 50 million children. Vineet had always believed in the transformative power of technology and had to determine whether Sampark could transition to a "Digital First" model. -
Kathy Fish at Procter & Gamble: Navigating Industry Disruption by Disrupting from Within
When Kathy Fish, Procter & Gamble's Chief Research, Development & Innovation Officer, and a 40-year company veteran, stepped into her role in 2014, she was concerned that the world's leading consumer packaged goods company had lost its capability to produce a steady stream of disruptive innovations. This, coupled with intensifying competition from more agile, digitally-savvy direct-to-consumer companies, convinced Fish that P&G needed to renew its value proposition. She believed it was essential that all 100,000 employees see innovation as their job, and that all aspects of the consumer experience-not only the product itself-be "irresistibly superior." But making this change would require wholesale transformation, which was challenging because P&G's business units had decision-making rights for their businesses. Thus, when she launched GrowthWorks, an initiative to bring lean innovation to scale at P&G, Fish designed it to be business unit-led and corporately-supported. Fish and her team tackled challenges as they emerged along the way, such as the need to adapt career systems. Fish took a "pull" versus "push" approach and it caught on like "wildfire," eventually producing a portfolio of over 130 projects, and momentum that led P&G to headline the Consumer Electronics Show for the first time. While progress indicators were strong, the business units still struggled to incubate innovations, and Fish feared that unless P&G's overall innovation performance management and reward systems changed, the new approach to innovation would not take hold in a sustainable way. Fish grapples with whether to take a more "push" approach and add innovation metrics to the business unit presidents' annual scorecards, which typically focused on short term deliverables. -
Michael Ku and Global Clinical Supply at Pfizer Inc.: Bringing Hope to Patients (A)
Michael Ku joined Pfizer in 2011, after the company had undergone three large-scale mergers and acquisitions. His mission was to drive the digital transformation of the company's clinical supply chain, but he knew he had to start with the culture. Over the next eight years, Ku and his leadership team put in place the culture, talent, structure, and processes necessary to prime the clinical supply chain for digital transformation. By 2019, the clinical supply chain had made significant progress toward becoming the agile, innovative organization necessary to support Pfizer's new ambition to focus exclusively on developing innovative medicines and vaccines. Ku knew there was more to be done before they could maximize their digital and innovation efforts. He had asked his leadership team to come up with a proposal to improve decision-making in the organization. -
Bill Connors and The Farm, a Comcast NBCUniversal Innovation Hub (Powered by Boomtown)
In 2017, Bill Connors, the President of Comcast's Central Division, launched a startup accelerator in Comcast's new Atlanta Regional headquarters. Comcast was America's largest cable and internet service provider, having built a profitable business bundling television content and delivering it via cable networks to more than 20 million households. The business was changing rapidly with the rise of streaming services, and Connors wanted to change the culture and orientation of Comcast's central division. Connors was getting ready to meet Burunda Prince, a candidate for the position of Managing Director of the new accelerator. Is she the right person for the job? The case explores structural questions for corporate startup accelerators, such as whether Comcast should hire another company to manage the accelerator and where the accelerator should be located. It also provides a basis for discussions relating to the role that a startup accelerator can play in a large corporation. This case can be taught as a standalone case, or with its counterpart, "Burunda Prince at The Farm, a Comcast NBCUniversal Innovation Hub (Powered by Boomtown)" which would follow this one and focuses on the operational challenges of launching a corporate startup accelerator. -
Burunda Prince at The Farm, a Comcast NBCUniversal Innovation Hub (Powered by Boomtown)
After a successful inaugural year, Burunda Prince, the Managing Director of Comcast's startup business accelerator The Farm, was getting ready for an eventful 2019. Comcast was America's largest cable and internet service provider, having built a profitable business bundling television content and delivering it via cable networks to more than 20 million households. The business was changing rapidly with the rise of streaming services, and The Farm was an initiative spearheaded by Comcast's Central Division to introduce innovation into the Division's culture. The case describes Prince's approach in building The Farm from her arrival in August 2017, with discussions around how she chose participants for The Farm's programs, how she worked with Comcast and with her employer, Boomtown Accelerators, who was under contract to run The Farm for Comcast, and how she developed her Atlanta ecosystem of startups, investors, and mentors. Should the business accelerator maintain its position as a general business accelerator, or should it focus on areas specific to Comcast? Should it maintain the same curriculum structure for its accelerator programs? This case can be taught as a standalone case, or with its counterpart, "Bill Connors and The Farm, a Comcast NBCUniversal Innovation Hub (Powered by Boomtown)" which precedes this one and focuses on Comcast's rationale for launching a corporate startup accelerator. -
The Board's New Innovation Imperative
As firms scramble for competitive advantage, boards--once the cautious voices urging management to mitigate risk--are now calling for breakthrough innovation. Indeed, avoiding risk is now seen as the riskiest proposition of all. In speaking with CEOs and board members from a range of industries, the authors identified four common obstacles most boards face in governing innovation: an outdated risk agenda, insufficient time, lack of expertise, and a relationship with management that needs retuning. Embracing innovation and its inherent risks requires that boards and senior management develop new ways of working together. To bolster out-of-the-box thinking at their companies, boards should promote diversity among members. They should foster "creative abrasion" to keep ideas flowing and rethink traditional methods of governing. And they must learn to embrace and encourage risk. -
Tom Kalil: Leading Technology & Innovation at the White House
This case explores the role of Tom Kalil as Deputy Director for Technology & Innovation at the White House Office of Science and Technology Policy. With the end of President Obama's Administration drawing near, Kalil and his team of "policy entrepreneurs" must work to build an ecosystem of individuals and organizations both inside and outside the Federal government, if they hope to see their science & technology initiatves continue into the next Administration. The case allows for discussion of: leading innovation ecosystems; building public-private and public-public collaborations; leading system innovation; talent management and development; and public sector innovation. -
Organizational Behavior Reading: Developing Your Managerial Career
This Reading examines what it takes to build a successful managerial career. The Essential Reading section contends that a managerial role, by its nature, imposes learning needs that cannot be fully taught in the classroom but must be mastered throughout one's career. It then presents the Developmental Strategies Framework, which focuses on three recurring career challenges: (1) choosing the right position, (2) developing managerial skills by learning from stretch assignments and through periodic reflection, and (3) getting help by building a developmental network. The Reading includes two Supplemental Reading sections: one discusses an approach to honing ethical judgment; the other presents a way to think about integrating work and life goals. The Reading features five videos: "A Great Job Fit," which deals with how to choose new positions; "Seek Challenges," which advocates finding assignments that expand one's knowledge and skill set; "Forging a New Global Comfort Zone," covering the advantages of taking on international opportunities; "Seek Mentors Who Expand Your Comfort Zone," offering advice on how to use mentors; and "Ethical Ambiguity," which provides guidance on the ethical dimensions of managerial decision making. The Reading also includes an Interactive Illustration, "Work Values and Job Selection," in which readers rate five job opportunities, separately rate the importance of nine work values to them, and then analyze whether their job ratings are consistent with their work values. -
Katherine Schuler at Boxes & Bins, Inc.
This case is about Katherine Schuler, soon to become senior vice president of marketing at a fast-growing retail organization, Boxes & Bins (B&B). Part of Schuler's success has been due to her "fit" into a company with clear values and principles. In particular, B&B always put its employees first, and eschewed debt in order to grow only as the company could afford it. Several years ago, the founders sold most of their stock to a private-equity firm, the Weichel Group, which leveraged B&B heavily in order to accelerate the opening of more stores and to pay off the founders. Even after a recent IPO, the Weichel Group remained a major shareholder, and it urged B&B to hire two senior managers from large discount retailers to run operations and merchandising. Schuler's move into her new role could lead to her becoming B&B's president if she is successful. Schuler understands that B&B needs to grow, and wants to help it do so, but is uncertain about the plans for how that growth will occur. She wants B&B to acknowledge its key success factors to date because she believes that doing so will help it move to a new future. Yet she knows that changing B&B may be impossible-therefore, leaving might be her best option. -
Thought Leader Interview: Linda A. Hill
A renowned Harvard Business School professor discusses her research findings around 'Collective Genius'. After spending hundreds of hours watching the world's most innovative leaders work at places like Google, Pixar and Pfizer, she found that leading innovation is really about one thing: creating a context in which others are both willing and able to do the hard work of innovation. Enabling innovation, she found, involves building your organization's capacity for three things: collaboration, discovery-driven learning, and integrative decision making. Together, these elements constitute Collective Genius-and every employee has a slice of genius to contribute. In the end, she shows that you can't plan for innovation or tell people to innovate; but you can organize for it. -
Sanford C. Bernstein Goes to Asia (B)
This case supplements "Sanford C. Bernstein Goes to Asia." Updates readers on Ghislain de Charentenay's first full year as director of Asian Research at Sanford C. Bernstein in Hong Kong and actions taken by the firm in FY2013. -
Iz-Lynn Chan at Far East Organization (Abridged)
This case describes how to champion and implement organizational change from the middle by recounting the experiences of Iz-Lynn Chan at Far East Organization. -
Sanford C. Bernstein Goes to Asia
Sanford C. Bernstein, a premier sell-side research firm, is expanding globally. Three years after launching Bernstein's Asian business, senior management has appointed Ghislain de Charentenay, a six-year sales veteran of the firm, as director of Asian research in Hong Kong. He is the first director of research Bernstein has put on the ground in Asia. As the firm faces the challenging realities of scaling its Asian business and meeting growing client demand for global products, de Charentenay must figure out how best to support the senior research analysts in leveraging their franchises. And with a recent wave of attrition among Bernstein's research associate ranks in Hong Kong, de Charentenay and the management team must also consider where to focus their recruiting efforts. -
Collective Genius
How can leaders build an organization that is capable of innovating continually over time? By creating a community that is both willing and able to innovate. To be willing, the community must share a sense of purpose, values, and rules of engagement. When Luca de Meo was Volkswagen's head of marketing communication, he fostered a sense of purpose in his team by asking its members to reflect on what being part of VW meant to them; strengthened their shared values by encouraging them to use the brand's three components--innovation, responsibility, and value--to guide their work; and built significant responsibility and autonomy into their rules of engagement. To be able, companies must generate ideas through discourse and debate; experiment quickly, reflect, and adjust; and make decisions that combine disparate and even opposing ideas. Bill Coughran, an SVP of engineering at Google, employed these capabilities both to solve the company's near-term data storage needs and to make progress toward a next-generation solution. -
Building a Game-Changing Talent Strategy
When most of the world's financial services giants were stumbling and retrenching in the aftermath of the 2008 recession, the asset management firm BlackRock was busy charting a course for growth. Its revenues, profits, and stock price all performed consistently through this tumultuous period. The authors looked at BlackRock and other game-changing companies-the Mumbai-based global conglomerate Tata Group, and Envision, an entrepreneurial alternative energy company based in China-and found significant commonalities. These three companies demonstrate the essential attributes of a game-changing organization: They are driven by purpose, oriented toward performance, and guided by principles. In the process of conducting interviews with these companies, the authors discovered a fourth thread that weaves them even more tightly together: Each is supported by a game-changing talent strategy. But, they write, the path to such a strategy seems rife with complexity and ambiguity. How can both strategy and execution be consistently superior? How can they support a collective culture yet enable high potentials to thrive as individuals? How can the strategy be global and local at the same time? And how can its policies endure yet be agile and constantly open to revitalization? BlackRock's approach provides the answers.