個案總覽
依發行單位、學門或關鍵字,找到適合的教學個案。
-
Sydney Opera House: Creating a Masterpiece
The Sydney Opera House, an iconic architectural landmark and United Nations Educational, Scientific, and Cultural Organization World Heritage Site, was officially opened in 1973. The project cost AU$102 million and took 14 years to complete—AU$95 million and 10 years more than originally estimated. The challenges with the construction of the opera house included a brilliant and visionary architect who lacked project management experience, team collapse due to misalignment, bureaucratic and political issues that hindered work, and a rush to begin construction without proper planning. What could have been done at crucial crossroads to facilitate the project? What could today’s project managers learn for future construction? -
Note on the Global Airline Industry in 2020
In 2019, the global airline industry generated revenues of over US$880 billion. One year later, as the COVID-19 pandemic raged, demand had fallen to half of its previous level and airlines faced tough challenges. The COVID-19 pandemic was a new and severe crisis. The responses of airlines and their alliances depended on the fundamental economics and structure of the industry. To devise new strategies for their futures, global airlines had to consider the economics and market structure of their industry. Would the fundamental economics of the airline industry be forever affected? Would the industry return to a “new normal” at some point?