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Dimensional Fund Advisors, 2002
Dimensional Fund Advisors (DFA) is an investment management firm that prides itself on basing its investment strategies on sound academic research. Many of the best-known finance research papers of the past two decades (especially those by Eugene Fama and Kenneth French, who work closely with DFA) have led to DFA investment strategies. DFA began as a small-stock fund, attempting to take advantage of the "size affect" (excess performance of small stocks) that had been discovered by a number of academic researchers. Later, DFA added "value" strategies to its mix of offerings. After academic research documented superior performance by value stocks in a multitude of countries, DFA began to create a variety of international value-stock and small-stock investment funds. The company was highly successful, despite missing out on the great 1990s growth-stock boom. DFA's assets under management grew from $8 billion to $40 billion between 1991 and 2002. With value stocks having performed well in the first two years of the new decade, DFA is experiencing continued growth of its investor base and is now seeking new areas in which it can add value for investors while continuing to claim to have no special "stock-picking" ability. -
Managing Knowledge and Learning at NASA and the Jet Propulsion Laboratory (JPL)
Jet Propulsion Laboratory (JPL) faces a serious loss of knowledge--both because of the "faster, better, cheaper" mandate for Mars missions and from the retirement of key personnel. An extensive knowledge management system for NASA/JPL includes formal knowledge-capture mechanisms such as Web pages and digitized manuals and such informal ones as storytelling. The former are much easier to get funded and to implement than the latter, but chief knowledge architect Jeanne Holm is concerned that technology cannot solve some of the most difficult issues she faces. This case focuses more on managing the tacit knowledge held in the heads of scientists and experienced project managers than on the information technology that Holm has put in place. The switch from expensive but infrequent Mars missions to 2 missions every 26 months propelled a number of junior managers into positions of responsibility and decision making for which they had inadequate experience. In the face of increasingly tight budgets, Holm must decide what kinds of knowledge management initiatives to back--and how to encourage the cultural change that is needed in the organization. -
Hawaii Best, Inc. (A)
Hawaii Best, Inc. is a company with lackluster performance and a variety of issues requiring management attention. -
Controversies of Progress: The Human Genome
The case lays out the controversies surrounding the human genome project. The ability to generate any individual's genetic profile raises important legal, social, and ethical questions. How should these issues be addressed and how can the rights of the individual be protected? This case can be used to portray problems in the biotechnology industry, confidentiality in the health care industry, as well as the progress of technology and the ability of the present legal and medical system to deal with it. -
X-IT and Kidde (A)
Involves a start-up, X-IT Products LLC, whose founders had designed an innovative, lightweight, and easy-to-use--yet strong--escape ladder. After X-IT had filed a patent application for the ladder in the United States, X-IT was approached by Kidde PLC, one of the largest vendors of fire protection products in the world. Negotiations to license X-IT's invention or to buy X-IT ensued. The parties entered into a confidentiality agreement, which gave Kidde's patent counsel access to X-IT's confidential patent application for the narrow purpose of reporting to Kidde whether the patent claims were weak or strong. After the X-IT founders saw Kidde representatives displaying a ladder at a major trade show that was almost identical to X-IT's ladder, X-IT's CEO had to decide what to do next. Although suing Kidde for violating the confidentiality agreement was an option, X-IT barely had sufficient cash to fill orders, not to mention pay attorney fees. -
Cardinal Health (A): The Medicine Shoppe Acquisition
Robert Walter, the founder and CEO of Cardinal Health, a pharmaceutical distributor, is contemplating the purchase of Medicine Shoppe, a chain of apothecaries. The purchase might be construed as competition against his own drugstore customers. But one of its many advantages is the window it provides on the turbulent outside environment, with consolidation of his customers and managed care pressure on the pharmaceutical industry. -
Risk Analysis for Merck and Company: Product KL-798
This case builds on the case "Merck & Company: Product KL-798" by providing market uncertainties for the drug (drug quality, the presence of a competitor, market growth, and the time to the drug's release). Details and spreadsheets are provided for the calculation of net present values for the scenarios. There is an additional challenge of how to treat the several downstream decisions (using OptQuest, for example) and how to value the license opportunity. -
Constructing an e-Supply Chain at Eastman Chemical Co.
Craig Knight, Asia Pacific digital business and customer services manager of Eastman Chemical Co., was given a mandate to sell Eastman's philosophy for an integrated electronic supply chain, otherwise known as the Integrated System Solution (ISS), to its business partners in the region and to encourage adoption. Having invested in a state-of-the-art technical architecture that would support interconnectivity with all parties along the supply chain, Eastman was keen to realize the full benefits to be gained from an integrated e-supply chain on a global scale. Following numerous rounds of discussion with key business partners in the Asia Pacific region, some progress had been made. Nagase & Co. Ltd. of Japan had agreed to adopt ISS connections with Eastman, but had some reservations regarding the extent of integration. Although the benefits of integration were proven, suppliers, customers, distributors, and other interested parties were faced with numerous limitations and considerations that would have significant implications on their established business processes and even the shaping of their corporate strategy. Adoption was not a simple choice. Knight understood these shortcomings and was making every effort to ease the adoption process by identifying to Nagase and other business partners the longer term benefits of applying XML technology to their businesses. -
Align Technology, Inc.: Matching Manufacturing Capacity to Sales Demand
Align Technology is a four-year-old medical products company that has invented a new product requiring new manufacturing processes. Demand for the new product has grown more slowly than initial forecasts predicted, and the cost structure is preventing the company from becoming profitable. The manufacturing process involves six different operations located in California, Pakistan, and Mexico. The first dilemma requires downsizing the capacity until the demand grows. Increasing capacity in the future requires consideration of the time lags, costs, and incremental units of added capacity inherent in each of the six processes. Given the uncertainty of accurate sales forecasts as the company carries out new marketing initiatives, the manufacturing organization has been challenged to create a capacity plan to meet demand while lowering its fixed costs. -
Transformation at the IRS
Describes the service transformation occurring at the U.S. Internal Revenue Service. Plagued by a history of poor service, enormous complexity, and an insular employee base, the 100,000-person organization grapples with a turnaround process that attempts to change virtually every aspect of the organization, including IT systems, This case includes information regarding share services organizational structure, organizational culture, and customer service. This case includes information regarding shared services. -
A-Rod: Signing the Best Player in Baseball
This case analyzes a large investment decision considered by the Texas Rangers in 2000: whether to spend $252 million for the services of shortstop Alex Rodriguez. The signing was probably the most controversial sports contract of the past decade. -
Seattle Public Schools--1995-2002 (C2): Race, Class, and School Choice
Presents the decision by the Federal Court of Appeals for the ninth Circuit in the spring of 2002 to invalidate Seattle's use of race as a factor in allocating space in Seattle's oversubscribed schools. Summarizes the posture and content of the litigation, including its pending review in the Supreme Court of Washington and its origins in Washington's anti-affirmative action movement. Data are presented on the reconcentration of students by race and class that will result from the court decree. -
Core Competence at NEC and GTE
In the Harvard Business Review article "The Core Competence of the Corporation," authors C. K. Prahalad and Gary Hamel put forth the notion of core competence with a comparison of NEC's focus on core competence and GTE's focus on businesses rather than competencies. The article went on to become the best-selling HBR reprint in history and ushered in a wave of consulting and academic work that said that core competence was the key to company performance. The authors predicted a bright future for NEC and other "competence-based" companies and potential obsolescence for GTE and other "business-based" companies. The present case juxtaposes quotes from the article with a discussion of the evolution of NEC and GTE through 1999. It includes performance data on the two companies that allows for a critical assessment (and counterintuitive evaluation) of the core competence idea for the 10 years preceding the publication of the article and the 10 years following the publication. -
SecureNet, Inc.: Series A Round
This case is designed for use in JD/MBA programs or in contexts where mutual understanding of legal and financial issues is required. The case focuses on an entrepreneur in the security-software industry who is attempting to raise a first round of financing in October 2000. The firm was unsuccessful in attracting funding from venture capitalists and has relied on a small seed round and bridge loan from angel investors. The angels have now proposed investing $1.4 million in Series A convertible preferred stock. The entrepreneur must decide whether to accept the angel investors' proposal or revisit the issue of seeking venture capital. The case incorporates the Stockholder Agreement for the proposed Series A round, the capitalization of the company after the seed round, and five years of cash-flow projections for the firm. The case can be used in a law-school setting as a contract-drafting exercise and as an introduction to valuation. In a business-school setting, the case can help students understand the complex contract terms associated with a "plain-vanilla" form of venture capital. Valuation can be taught at an introductory level, or it can be made more complex if students are asked to incorporate "what-if" contract conditions into their analysis. -
World Trade Organization
Explores the origins and workings of the World Trade Organization (WTO), focusing particular attention on the special challenges of trade liberalization at the dawn of the 21st century. -
Crisis in Japan
This case is presented as a dialogue between four friends, who examine the economic crisis that has affected Japan since the beginning of the 1990s and focuses on the current situation of recession and deflation. Extensive macroeconomic data is provided, as well as information on the policies implemented by the government since 1992. How did Japan get into the crisis, and why has it not yet recovered? -
Tinplate Company of India - Need for a Conceptual Focus
Tinplate Co. of India is a leading manufacturer of tin packaging for food and beverage products and batteries. Changes in government policy on importing materials, new types of packaging products, and customer dissatisfaction present challenges for the company. The company must decide whether to continue with its current market strategy, determine how it can compete with foreign companies, or determine whether they are missing other strategic opportunities based on organizational buying behaviors. -
Environmental Power Corp.: Changing Manure into Gold?
In 2002, Environmental Power Corp. (EPC), a small company developing renewable energy projects, was attempting to commercialize its "digester," a facility that extracted methane from manure, reduced manure's environmental impact, and generated electricity. The company addressed two promising convergent markets: the farm waste management market and the renewable energy market. One of the main challenges was to put together a financial scheme that satisfied the conflicting interests of four groups of stakeholders: the farmers who lacked cash, the investors who distrusted the electricity trading business after the Enron scandal, the utilities who resisted long-term commitments to buy electricity, and the government who was reconsidering its agricultural and energy policies. The primary challenge is to provide a process that reduces animal waste pollution and at the same time provides a positive renewable energy source. -
Formula One Motor Racing
Documents the entrepreneurial efforts of a single individual to bring together car and engine manufacturers, local circuit owners and promoters, advertisers, drivers, and fans in the creation of one of the biggest markets for world sports. -
KaBOOM!
KaBOOM! is a nonprofit organization developing playgrounds in partnership with corporations and communities. It has grown since 1995 to a national organization that has built 338 playgrounds in partnerships with over 40 companies. This case deals with the nature of strategic alliances with corporations and poses choices for shifting strategies. These include emphasizing advocacy and public education and enabling communities to build playgrounds themselves. Further complicating the strategy was growing competition from nonprofits and for-profits engaged in playground development.