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Talbots
Describes the entry of this store and catalog retailer of classic women's clothing into the Japanese market place. Introduces such issues as cross-border management, multi-national retailing, and joint venturing. -
NASA After Challenger: Restoring an Image
In the days following the loss of the space shuttle Challenger and its crew in January of 1986, NASA officials were unwilling to communicate with the media or the public. A siege mentality took hold, and the press and public responded with intense criticism and inquiry. The case describes NASA's harmonious relationship with the media before Challenger, and the many obstacles William Sheehan faced when he stepped in to attempt to restore NASA's image and relationship with the media after Challenger. The issues include the special problems faced by a public institution with a history of poor internal communication, and the compounded difficulties of attempting to create effective internal policy while also trying to restore credibility with the media and deal with investigative probes. -
Giovanni Buton: International Marketing Strategy
Describes the situation confronting Giovanni Buton, an Italian distiller and beverage distributor, in 1989. The market for distilled spirits was declining and the spirits industry was consolidating via mergers and acquisitions on a worldwide basis. "Global brands" such as Dewar's Scotch were gaining share at the expense of local products. The process of market integration in the EC was scheduled to be completed by the end of 1992. In the face of these changes in the marketplace, what should Buton's strategy be for improving its position in Europe? -
Whirlpool Corp.
Examines the company's global strategy and potential acquisition of Philips' major domestic appliance operations in Europe in light of increasing trends toward globilization in the major appliance industry. Allows discussions weighing the advantages and risks of entering a major market through a joint venture with an established competitor. -
Consolidated Equipment Co.
A mature company seeks to rejuvenate itself with internal R&D and external acquisitions. It has developed a DCK model for analyzing the value of a proposed acquisition. A rewritten version of an earlier case by J.K. Butters. -
Singapore Leadership: A Tale of One City
Illustrates many of the political and economic challenges that any industrial initiative must overcome. -
Nordstrom: Dissension in the Ranks? (A)
In 1989, the performance measurement systems and compensation policies of Nordstrom Department Stores unexpectedly came under attack by employees, unions, and government regulators. The case describes the "sales-per-hour" monitoring and compensation system that many believed to be instrumental in Nordstrom's phenomenal success. Illustrates how rapid company growth, decentralized management, and unrelenting pressure to perform can distort performance measurement systems and lead to undesirable consequences. This product can be used with the free Job Design Optimization Tool (JDOT), available at: hbsp.harvard.edu/jdot -
John M. Case Co.
The owner of a small, privately held company decides to sell out, and a group of the company's top managers structures a leveraged buyout. A rewritten version of an earlier case. -
Singapore TradeNet: A Tale of One City
Describes the development of a new information technology-based trade document administration environment for the city-state of Singapore. A considerable effort, involving many governmental and private sector organizations, results in a new set of practices and procedures that positions Singapore for leadership as the port of preference in the Pacific Rim. -
Kaiser Steel Corporation, 1950
Examines Kaiser Steel's initial equity offering in 1950. The first case in a sequence that will trace the history of corporate restructurings that occurred 30 to 40 years later, in the 1980s. Subsequent cases examine foreign competition and labor unrest, hostile takeover attempts and LBOs, and bankruptcy and reorganization. Students are asked to recommend a recapitalization for Kaiser Steel in the context of steel industry competitive dynamics, Kaiser's ownership structure, and the U.S. capital markets in 1950. -
Symantec--1982-90
As Symantec grew from a small, upstart software development company to a major player in the software development industry, the channels of information flow and the internal communication needs of the company became more complex. The geographically-dispersed structure of the company, in which product development groups stayed together, lead to the development of great products but hindered information flow. The top managers set out to facilitate information flow across product groups and within the company as a whole through both improving the information technology systems and bringing together employees in certain functional areas for regularly-scheduled meetings. A challenge for Eubanks, the CEO, was to balance the implementation of certain formal systems, and the maintenance of employees' entrepreneurial spirit and development of employees' managerial skills. -
Siemens Electric Motor Works (A) (Abridged)
Explores how a cost system can help support a firm's decision to change strategies. In the process, the students are introduced to a simple activity-based cost system. Siemens Electric Motor Works found itself facing an increasingly competitive environment and so made a decision to move from mass production of specialty motors to the production of small lots of custom motors. In doing so, they found their old cost system led them to poor decision making. By switching to a simple activity-based system, more accurate product costs were computed, facilitating better divisional performance. -
Jonah Creighton (A)
How do you manage yourself and your interaction with others when you feel your personal values challenged? What should you be aware of as you proceed with sensitive, ethical issues? Jonah Creighton coordinates the company's fast-track training program, and when he tries to place some participants at two of the company's overseas divisions, he learns of their discriminatory hiring practices. He finds this deeply troubling and attempts to have the issue addressed by his supervisor and others at the company. As he tries to act in accordance with his personal standards and convictions, his relationship with his supervisor deteriorates, and he feels increasingly uncertain about his future at the company. People do not seem to be responding to the problems he sees, and Jonah wonders how to proceed. -
In the Shadow of the City
Traces the history of a collaborative effort to create an organization to manage a major international development project in the slums of Addis Ababa, Ethiopia. Focuses on a serious set of disagreements which develops several months into the project between the two principals, an Ethiopian woman who founded the project and a British entrepreneur who is the coordinator of the donor consortium. Designed to provide 1) an example of entrepreneurial action in the nonprofit sector, particularly in international development, 2) the opportunity to diagnose problems in the working relationship of two people who have very different backgrounds, and 3) the opportunity to devise plans for each person to take in addressing the problems. -
Desktop Printer Industry in 1990
The desktop printer industry in 1990 is characterized by significant uncertainty about new technologies and about the types of features customers may demand in the next decade. The case looks at the positions of Hewlett-Packard, Canon, Kodak, Xerox, and IBM enabling students to consider different approaches competing firms may take to manage strategic risks in a rapidly changing, high technology industry. -
RJR Nabisco--1990
Describes the situation facing RJR Nabisco one year after the leveraged buyout by Kohlberg Kravis and Roberts. A vehicle for analyzing the financial restructuring of a highly leveraged, but operationally healthy, company. -
Morality and Consequences
Consists mainly of excerpts from Utilitarianism by John Stuart Mill. Mill explains what utilitarianism is and gives his rationale for accepting it as a moral philosophy. -
Lake Pleasant Bodies Case (A)
Presents a classic dilemma in legal ethics--the conflict between an attorney's obligations as an attorney, in this case to protect a client's confidentiality, and his or her own moral obligations as a person. An attorney must decide how to respond to the father of a missing young woman who has asked for information about her whereabouts. The attorney knows from conversations with his client that the young woman is dead and where her body is. Shows students what role-related obligations are, why they have strong moral claims, and the difficult dilemmas role obligations can create. -
Phil Knight: CEO at Nike--1983
An edited, shortened version of Phil Knight: CEO at Nike with parts of Nike (E) integrated into it. -
Dynatronics, Inc. (Abridged)
Provides an opportunity to evaluate an investment in a new product line in strategic, competitive, organizational, and economic terms. The economic analysis involves an estimation of the relevant cash flows and discounting them at an appropriate hurdle rate.