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Spreadsheet Supplement for UV5770.

Spreadsheet for product 8B11M065.

Spreadsheet supplement for case UV5221.

Spreadsheet supplement for case UV5656.

Spreadsheet supplement to case CU156.

Web analytic tools provide companies with a wealth of information about the behavior of visitors to their websites. Quality Alloys, a small business-to-business supplier, has hired an advisor to analyze the value of its website through traditional metrics, as well as the associated financial measures of sales, profits, and amount of merchandize sold. In this case, students recommend how Quality Alloys should market its business to improve sales and assess the value of the company's recent promotional efforts.

Excel spreadsheet for 9B03E005.

It supplements case UV5620

Spreadsheet Supplement for case UV2555.

Consultant Tom Li, an expert on the airline industry's use of yield management, had been asked by two colleagues to speak with trailer-leasing client TNG about the technique, which incorporates customer segmentation and other steps to optimize pricing. Li felt unsure whether the technique would work in trailer leasing, a highly fragmented commodity business in which companies rent out semitrailers to customers needing to ship merchandise. In this case students examine the trailer-leasing industry and lease data from one of TNG's branches before deciding whether yield management should be introduced by TNG management.The case illustrates the application of the deterministic linear programming model in settings beyond airlines and hotels.

Excel spreadsheet for students.

Excel spreadsheet for case W11086.

Spreadsheet Supplement for 4296.

Spreadsheet Supplement for Product #KEL700

Excel spreadsheet for instructors.

Excel spreadsheet for instructors.

Spreadsheet Supplement for 4568.

In 2006, Norway's Ministry of Finance announced it would exclude Wal-Mart Stores Inc. from its government pension fund, citing the company's "serious/systematic violations of human rights and labor rights." Norway's fund, one of the largest sovereign pension funds, owned more than 6 million Wal-Mart shares at the time, as well as 8 million shares of Wal-Mart de Mexico, all of which it divested. This case teaches students about the complex issues raised by socially responsible investing, such as the merits of taking an activist approach, the responsibility of corporations for actions of its suppliers, and the difficulties of obtaining cost-efficient information.

Spreadsheet Supplement for 4564.

Spreadsheet for students for product 9B11A026.