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Silverado (A)
Silverado has raised $50 million and launched its first product: an Internet-based trivia game with innovative software. In a highly uncertain environment, the young management team must decide whether to continue developing the product and whether to branch out into new domains. -
Endeavor--Determining a Growth Strategy
Describes the progress of a nonprofit organization, Endeavor, focused on nurturing entrepreneurship in emerging markets. At the time of the case, it has successfully expanded to five Latin American countries and is contemplating the next phase in its growth. Specifically, it must decide how quickly and to which countries/regions to expand. In addition, the organization has been successful in raising money at the local level to support its country affiliates, but has had more issues related to raising the funding for its operations in New York. Thus, a key question is which funding model to use to support these headquarters operations. Includes a good deal of information regarding the prevalence of entrepreneurship in various countries, as well as economic data on a great variety of countries. A rewritten version of an earlier case. -
Zipcar: Refining the Business Model
Zipcar is a start-up organized around the idea of "sharing" car usage via a membership organization. This case describes several iterations of the Zipcar business model and financial plan. These iterations include a very early version and a version developed just prior to the launch of the business, as well as data from the first few months of operations. Students are called on to analyze the underlying economics and business model for the venture and to discover how these assumptions are holding up as the business is actually rolled out. -
Brookfield Properties: Crisis Leadership Following September 11th, 2001
Brookfield Properties is a publicly held, North American commercial real estate company focused on the ownership, management, and development of premier office properties located in the downtown core of selected North American markets. Most of Brookfield's assets are in the United States, with headquarters in New York and an executive office in Toronto. Four of the properties that Brookfield owns are adjacent to the World Trade Center site and on September 11, 2001, the terrorist attacks had an immediate impact on Brookfield employees, tenants, and physical property. With little reliable information and in the face of chaos and human tragedy, the president and CEO must develop an action plan that will ensure the safety of all employees and tenants, deal with grief and suffering, assess the damage, enable the company to return to business as usual, and reassure investors and the media of the company's commitment to restore Brookfield's position of market strength. -
Zipcar: Refining the Business Model, Spreadsheet Supplement
Spreadsheet supplement for case 803096. -
Red Bull
This case describes the history of the Red Bull brand and how the company stimulated and harnessed word-of-mouth to build a new product category (functional energy drinks) and brand franchise. The case concludes by asking the reader to consider how Red Bull should react to competitive challenges in the United States. The case was written to foster discussion of nontraditional brand-building strategies and the growing globalization of brands and products targeted toward younger consumers. -
Always the Sun: A Case for Solar Energy
Technological and scientific innovation in recent years has opened up much research and development into renewable and alternative energies. Increasing pressure from environmental and governmental groups has led to the investigation of new and cleaner energy sources for the future. This case looks specifically at developments surrounding solar energy, focusing particularly on the possible benefits and market potential of such innovation and the challenges the industry might expect to encounter going forward. -
Breaking Wood: A Case for Commercial Tree Cloning
Technological and scientific innovation in recent years has opened many new lines of research and development in the field of cloning. Developments in agriculture and forestry have brought new approaches and methods in crop and forest production, and many more are predicted to emerge in the coming decade. This case looks specifically at developments in tree cloning, looking particularly at the commercial potential of such innovation and the issues and challenges the industry might expect to encounter going forward. -
Ranbaxy Laboratories Limited: At the Crossroads
The case describes challenges facing Ranbaxy, the third largest pharmaceutical company in India, as it attempts to move from being a generics marketer, to a player in the branded drugs business. The case focuses on issues relating to the launch of Cifran OD, Ranbaxy's first drug based on a patented new drug delivery system. -
A Spoonful of Sugar? A Case for Customized Cancer Treatment
Technological and medical innovation in recent years has opened many new lines of research and development in the healthcare industry. Developments in medicines and devices have begun to yield new treatments offering hope to many cancer sufferers, and many more are predicted to emerge in the coming decade. This case looks specifically at the development of customized treatments for cancer, focusing particularly on the market potential of such innovations and the challenges the industry might expect to encounter going forward. -
A Risky Business? A Case for GM Food
Technological and scientific innovation in recent years has opened many new lines of research and development in the food and beverage industry. Developments in biotechnology in particular have begun to yield new approaches and methods for food production, distribution and consumption, and many more are predicted to emerge in the coming decade. This case looks specifically at the development of genetically modified food products, focusing particularly on the market potential of such innovations and the challenges the industry might expect to encounter going forward. -
CCL Industries Inc.: Building and Maintaining an Effective Board
CCL Industries Inc. is one of the top packagers of consumer products in the world. Over its 50-year history the company had grown from a small room to a multinational firm employing 7,500 people with over $1.6 billon in sales. CCL faces an uncertain environment that had already led to a major strategic reorientation when its plan to sell its largest division was cancelled. A global economic slowdown and lower consumer confidence coupled with extensive international operations, significantly increased the risk to CCL's sales and already slim profits. In the past, the company prospered through product diversification gained through acquisition. The economic slowdown and increased uncertainty meant that this strategy may not be appropriate in the future. The chief executive officer recognizes the time, attention, advice, composition and operations of the board of directors would likely have to be altered to reflect this new reality. -
General Motors OnStar
In the drive to create the wired automobile, General Motors developed the OnStar system, a subscription-based, wireless dashboard communication service that provides numerous safety and convenience features including emergency assistance, remote door unlocking, and hotel reservations. GM was faced with several key questions regarding its market-leading telematics system. Should they syndicate OnStar, or was it of more value to the company as an exclusive feature? Should the OnStar division be spun-off? Will telematics devices become standard for all vehicles, and if so, how would this affect decision-making regarding OnStar? -
KIPP National--1999 (A): Designing a School Network
Covers the origin, evolution, and nature of the KIPP Academies, two high-performing public middle schools founded in 1995 by Michael Feinberg and David Levin in Houston and New York. In January 2000, Feinberg and Levin meet with Scott Hamilton, managing director of the Pisces Foundation, to discuss the possible national replication of the KIPP school model. In addition to covering the wisdom and nature of a possible expansion strategy, they need to assess their common understanding of the essential attributes of the KIPP school program. Covers in detail the history of Feinberg and Levin's efforts to open their schools and the characteristics of their mature schools. -
Guide Dogs for the Blind Association
In 2002, Guide Dogs for the Blind Association, the recognized world leader in the breeding and training of guide dogs, was in the midst of broadening its reach and providing additional mobility services. Chief Executive Geraldine Peacock was concerned that systemic problems, such as competition among organizations serving the visually impaired, program redundancy, and lack of optimum resource utilization this case prevented services from being delivered to many visually impaired people who needed them. Chronicles this nonprofit organization's attempt to leverage resources beyond traditional organizational boundaries and collaborate with competitors to deliver a wider range of services to its users. -
Teletech Corporation, 1996 V. 2.1 Spreadsheet
Spreadsheet for case UV2408 -
Financial Performance Reporting
Students must evaluate the Financial Accounting Standards Board/International Accounting Standards Board's tentative decisions on comprehensive income statements. -
Travelexis.com: Role for Robin Knight from TravelPlanner.com
Two fictional travel companies, SCOUT and TravelPlanner, engage in competitive bidding to acquire a third party, Travelexis. This exercise consists of three roles, one representative from each of the three companies. It is based on the actual negotiations between Headhunter (represented by Travelexis), Yahoo! (SCOUT), and CareerBuilder (TravelPlanner). -
Travelexis.com: Role for Pat Young from SCOUT
Two fictional travel companies, SCOUT and TravelPlanner, engage in competitive bidding to acquire a third party, Travelexis. This exercise is consists of three roles, one representative from each of the three companies. It is based on the actual negotiations between Headhunter (represented by Travelexis), Yahoo! (SCOUT), and CareerBuilder (TravelPlanner). -
Travelexis.com: Role for Jackie Hoff from Travelexis.com
Two fictional travel companies, SCOUT and TravelPlanner, engage in competitive bidding to acquire a third party, Travelexis. This exercise consists of three roles, one representative from each of the three companies. It is based on the actual negotiations between Headhunter (represented by Travelexis), Yahoo! (SCOUT), and CareerBuilder (TravelPlanner).