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The proliferation of social media and information communication technologies (ICTs) has transformed the crisis communication landscape. We are increasingly seeing new crisis development patterns and stakeholder communication processes that overwhelm traditional crisis communication protocols. Crisis communication theories and best practices, however, remain largely reactive and may not provide practical implications for effective communication strategies in the digital age. Crisis communication must advance to proactive strategies with stakeholder-focused communication. This article provides research-based evidence with real-world examples to illustrate why stealing thunder must be considered a strategic crisis communication option in the digital age. Managers must understand how social media and ICTs influence the current crisis communication ecosystem and how stealing thunder can help them navigate crises.

Maker spaces-shared production facilities offering access to basic and advanced manufacturing technologies-have quickly become the latest must-have for universities, large corporations, and communities looking to foster entrepreneurship and innovation. While the entrepreneurial and educational prospects of maker spaces are certainly intriguing, questions remain concerning their design and effectiveness. Drawing primarily on case evidence and conversations with five maker spaces located across the U.S., we identify and present six key decisions for maker space leaders looking to foster entrepreneurship in their organizations. We conclude with a decision framework for maker space leaders and a series of questions for entrepreneurs as both groups work to pursue entrepreneurship through and in maker spaces.

Digital transformation is one of the key challenges facing contemporary businesses. The need to leverage digital technology to develop and implement new business models forces firms to reevaluate existing capabilities, structures, and culture in order to identify what technologies are relevant and how they will be enacted in organizational processes and business offerings. More often than not, these profound changes require firms to revisit old truths as they develop strategies that thread the needle between beneficial innovation and harmful disruption. This article uses the Internet of Things (IoT) as a backdrop to demonstrate the concerns associated with transformative technologies and offers five recommendations as to how firms can develop the strategies needed for digital transformation and become digitally conscious: (1) Start small and build on firsthand benefits; (2) team up and create competitive advantage from brand recognition; (3) engage in standardization efforts; (4) take responsibility for data ownership and ethics; and (5) own the change and ensure organization-wide commitment. As such, this article shows that digital transformation should be a top management priority and a defining trait of corporate business strategy, and that by becoming digitally conscious, firms may get a head start on their transformation journey.

Traditional manufacturers in the digital era are under pressure to create customer value in an environment of rapidly changing customer buying patterns, and their existing connections with customers no longer give them sustainable competitive advantages. Therefore, the ability to deliver value to customers and get customers engaged in the creation of business value has become a crucial objective in achieving sustainable business growth. As a leading enterprise in liquor production, Wuliangye Group holds an important position in the traditional liquor market. In this case, digital transformation started in the company's marketing function because it is the closest to the market, and can benefit from data asset acquisition as well as value creation and acquisition. Firstly, this case details the Group's practical journey on the path to digital marketing. This path includes organizational changes, profit distribution, customer participation, distribution channels, data resources and much other content. Secondly, the case highlights the Group's acquisition of substantial data assets and its formation of digital capabilities, starting with marketing, along with the actions that have laid a foundation for digital transformation of other business areas. This progressive strategic renewal may mitigate the resistance to digital transformation. In the course of driving deeper digital reform, further discussion and analysis should focus on whether Wuliangye Group can realize effective use of data resources and digital transformation of the enterprise as a whole based on data acquired from marketing.

By March 2020, Philip Morris International (PMI) had defined its purpose, "[to] create a smoke-free future and ultimately replace cigarettes with smoke-free products" and had validated PMI's materiality matrix. PMI's statement of purpose (SoP) was first published in the form of a letter from the board of directors to the company's shareholders and was published in its proxy statement of March 2020. PMI's sustainability leadership team (Huub Savelkouls, Chief Sustainability Officer and Jennifer Motles Svigilsky, Director of Social Impact & Sustainability) were working on the company's first ever integrated report (IR) due for publication by June 2020. Connecting a sound sustainability materiality assessment, a concrete SoP and a detailed IR would, they thought, bring together actions and words, and convey exactly how the company's strategy would create value for society and shareholders. They had the difficult task of setting realistic but ambitious targets, with a timeline to achieve them. They knew that targets - or a timeline - that were too ambitious and that the company could not deliver on could cause blowback for the team. At the same time, targets that were too conservative could lead to disengagement and exacerbate stakeholders' mistrust and undo all their hard work since 2015. The case is about a company in one of the so-called sin industries that has committed to phase out cigarettes in favor of a smoke-free future based on reduced-risk products.

Pradeep Gupta founded Axis My India (AMI) as a printing and publishing company in 1998. In 2013, AMI expanded into consumer research and election forecasting. Although a relatively unknown entity, AMI predicted several election results accurately. Gupta describes AMI's rigorous process of research, primary data collection from each constituency, quality checking of data by auditors and data analysis. AMI partnered with India Today Group to broadcast its forecasts for post-poll studies. For pre-poll studies and market research, its clients now included political parties and corporates. In 2019, as the Haryana state elections were drawing to a close, Gupta found that his team's prediction for the election result was distinctly different from all other pollsters. Puzzled by this, he had asked for one more day to verify his data. As Gupta reviewed his team's analysis (which had been confirmed by another round of interviews during the last 24 hours), he considered whether he should publish these numbers or revise them just enough to avoid controversy.

How many police officer positions to fund? In August 2020, the question facing St. Paul Mayor Melvin Carter, which might have seemed routine to another mayor at another time in another place, was anything but. A pandemic had rendered the city some $19-$34 million short for 2021. Advocates across the country (and nearby) had pointed to a likely pool for budget cuts: police departments. The May 2020 killing of George Floyd, a Black man, in neighboring Minneapolis by a police officer there, had sparked calls nationwide to "defund the police" and pushback to those calls. What would St. Paul's mayor do? For Carter, the question was about much more than shifting money. He had swept into office in 2018 promising equity. He had spoken from experience about what it felt like to be pulled over by police because he was Black. He had committed to, and then undertaken with his police chief, use of force reforms in 2018. He had monitored closely an increase in neighborhood shootings and homicides in 2019 and declared that public safety must be "our first and highest ambition upon which all other dreams must be built." Carter wanted nothing short of a new public safety framework that would include-but be much more expansive than-simply responding to emergencies, and that would be rooted in community. "I see a clear vision of the future," said Carter, "but transitioning to get there is an open question."

The spring 2014 acquisition of U.S. alcoholic spirits maker Beam Inc. by Japan's Suntory Holdings vaulted Suntory from 15th to third-largest international spirits company in the world. Yet Suntory had borrowed nearly the entire $16 billion purchase price, and relied on Beam to fund repayment of that debt. In October 2014, Takeshi Niinami became Suntory's president and CEO, the first outsider to run the family business since its 1899 founding. Niinami immediately faced governance issues-not least relating to his relationship with Beam CEO Matt Shattock-and sought to enhance Beam's production quality and consumer focus without alienating either Beam management and staff or the family that had placed their trust in him to run Suntory.

Supplements (A) case: The spring 2014 acquisition of U.S. alcoholic spirits maker Beam Inc. by Japan's Suntory Holdings vaulted Suntory from 15th to third-largest international spirits company in the world. Yet Suntory had borrowed nearly the entire $16 billion purchase price, and relied on Beam to fund repayment of that debt. In October 2014, Takeshi Niinami became Suntory's president and CEO, the first outsider to run the family business since its 1899 founding. Niinami immediately faced governance issues-not least relating to his relationship with Beam CEO Matt Shattock-and sought to enhance Beam's production quality and consumer focus without alienating either Beam management and staff or the family that had placed their trust in him to run Suntory.

Chef Joan Roca, sommelier Josep Roca and pastry chef Jordi Roca were three brothers based in Girona, Spain whose complementary skills, collective ability, and relentless drive for innovation had brought worldwide fame and awards to their restaurant, El Celler de Can Roca. In 2020, their innovation skills were tested as they strategized ways to manage their restaurant and a growing list of other projects in the midst of the COVID-19 global pandemic.

Hijo Resources Corporation (Hijo) was a conglomerate based in Tagum, Davao del Norte, Philippines. Hijo began as an abaca plantation in the 1940s and ventured into the cultivation and exportation of Cavendish bananas in 1968. Alongside its agribusiness operations, Hijo had diversified into a conglomerate with business interests spanning a broad range of sectors. However, Hijo was no longer able to operate its business as usual due to changing economic, environmental, and societal challenges. The company's current initiatives were fragmented and existed in silos within each strategic business unit (SBU). In April 2018, Hijo's president and chief executive officer needed to determine how to holistically integrate sustainability practices into the company's value chain, cutting across different issues and encouraging collaboration across Hijo's different SBUs.

The chief information officer and head of human resources at Hero MotoCorp Limited, India's largest two-wheeler company, was responsible for overseeing the company's corporate social responsibility (CSR) programs. Under his leadership, the company's CSR team had started an ambitious project to provide livelihood and skills training to girls and women from marginalized socio-economic backgrounds. By March 2019, the program had helped many women become financially independent by providing training and opportunities to earn a living. These women otherwise lacked the resources and family support to gain employment or start their own business. However, the head of CSR wondered whether or not the company had done enough for women to reach their goals and become independent. Although the various CSR programs at Hero MotoCorp Limited had been successful, how could the company scale up its CSR programs for greater impact to help more girls and women?

In 2014, Bharat Petroleum Corporation Limited (BPCL), a large, government-owned, global, Fortune 500 petroleum refining and marketing company in India, was facing a variety of issues around its audit process. The internal audit department had been facing delays in completion of audits and compliance of recommendations. The executive director and head of the Internal Audit (IA) department believed that performance problems were due to the organization of the department. Changes were needed to the processes, technology, and structure of the department, and he wanted his team to find solutions to put some fundamental changes in place. What changes should be made to IA's processes, staffing, and structure so the company could complete more audits and comply with the recommendations?

In January 1933, German president Paul von Hindenburg confronted the dilemma of whom to appoint as chancellor in the midst of the Great Depression, polarization of voters, civil unrest, rumors of a pending revolution or coup d'état, and public distrust of the liberal democratic regime that arose out of the government collapse after World War I. His choice would determine the survival or demise of democracy in Germany. This case set explores why an economic crisis might prompt abandonment of a constitutional democracy, as well as how authoritarian behavior by participants in a democratic government can destabilize democracy. The main task for the students is to recommend a course of action for Hindenburg that might preserve the democratic republic. This requires an appreciation of the reasons for the fragility of the German government, including the economic crisis that it faced.

In January 1933, German president Paul von Hindenburg confronted the dilemma of whom to appoint as chancellor in the midst of the Great Depression, polarization of voters, civil unrest, rumors of a pending revolution or coup d'état, and public distrust of the liberal democratic regime that arose out of the government collapse after World War I. His choice would determine the survival or demise of democracy in Germany. This case explores why an economic crisis might prompt abandonment of a constitutional democracy, as well as how authoritarian behavior by participants in a democratic government can destabilize democracy. The main task for the students is to recommend a course of action for Hindenburg that might preserve the democratic republic. This requires an appreciation of the reasons for the fragility of the German government, including the economic crisis that it faced.

As artificial intelligence (AI) evolved, it started to be applied in a wide range of industries and functions. Its use allowed for the automation of data processing and handling. Many AI functions involved the use of robotic process automation (RPA) as a tool and machine learning skills to imitate human thinking. It could lead to increased productivity, improved accuracy in data input and processing, optimized revenue, and reduced cost. When AI was used in the accounting function, it could be applied in the areas of accounts payable, accounts receivable, procurement, expense management, consolidation, and trading management, among others. The results also assisted with internal control, compliance, and auditing as well as in making more informed management decisions. Radial Tires Company (RTC) manufactured radial tires in mainland China. The company was headquartered in Hong Kong, with five manufacturing plants in Shangdong and Jiansu. In a recent meeting with the holding company, David Lee, RTC's CFO, was told that from the next financial quarter on, the holding company required that RTC provide more extensive reporting and shorten reporting time. Lee was considering the use of AI technology to achieve this. But he had no experience with using AI for accounting and neither did his contacts at other manufacturing enterprises. Lee contacted FlexSystem, RTC's existing accounting and enterprise resource planning (ERP) software provider. FlexSystem would advise on the use of RPA, other AI tools, and automation processes to work with RTC's ERP and accounting software. It would also develop a proposal for RTC in which it would present a workflow using various IT solutions and describe how they could improve speed and efficiency in accounting processes, the estimated project time required and recommend key performance indicators to measure results and return on investment (ROI). Once FlexSystem completed the proposal, Lee, other department heads, and his CEO had to

This case describes the increasing investment by private equity (PE) firms in patient care and other healthcare services. The case focuses on investments in physician staffing firms and roll-up strategy investments in physician practice management (PPM). Included in the case is discussion of the practice of surprise billing, i.e., when staffing firms and insurance companies fail to reach agreement on adequate reimbursement for physician services, resulting in patients' being responsible for paying the entire bill. The case includes material on the debate over whether surprise billing is part of a deliberate strategy on the part of the staffing companies and their PE owners. The case also includes discussion of PE firms' fiduciary duty to generate returns for their LPs and how that might affect the cost of care to patients and insurers.