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How Employers Can Stanch the Hemorrhaging of Collegiate GPA Credibility
Grade inflation is rampant across universities, colleges, academic majors, and certainly in American business schools. Extensive evidence shows that the distribution of college GPAs is skewed sharply toward high grades. Consequently, GPAs often poorly convey students' relative academic achievement, sending a muddled message to prospective employers. This article explores the causes and consequences of grade inflation. It concludes with six recommendations for employers who want to encourage college administrators to control collegiate grade inflation, thereby strengthening the accuracy and value of a GPA in the processes of applicant evaluation and job placement. -
Managing Millennials: Embracing Generational Differences
The topic of the Millennial Generation in the workplace drives much business conversation, as members of this generation form a growing percentage of the employee base. Both popular media and scholarly literature have painted the population of younger workers in an uncharitable light. The goals of this article are to contextualize the results of a large, empirical study in a more charitable light and to suggest that embracing generational differences provides an opportunity as well as a challenge. This article examines traits of the different generations, in addition to the relationship between organizational commitment and workplace culture. We present findings that show millennials (also known as Generation Y, or Gen Y) as the only generational group that does not conceptually link organizational commitment with workplace culture. This group also thinks of work differently than members of the other generations, yet these differences can be understood through a managerial lens focusing on qualities such as duty, drive, and reward. We argue that by changing performance evaluation metrics to encompass a greater variety of measures, managers can provide a more detailed picture of the employee's work, and thus impact the worker's sense of duty. Additionally, by providing a more transparent workplace, employers can increase the employee's drive and clearly demonstrate the reward that workers will receive. Finally, changes that help newer employees adjust to the workplace can also allow the organization to operate more efficiently, benefiting employees of all generations. -
Strategic Fit: Key to Growing Enterprise Value Through Organizational Capital
Organizational capital is an intangible asset that is a continuous creator of value through generating above-normal revenue growth, innovation, operational excellence, and stakeholder relationships. The elusive nature of organizational capital stems from competing perspectives on how it can be defined and managed. This article presents a comprehensive model for understanding the critical process, components, and necessary linkages that result in increased enterprise value through the creation of organizational capital. Attention is given to the factors that influence organizational capital (fit among leadership, strategy, and organization design), its influence on human capital, and, ultimately, the impact on operational excellence, stakeholder capital, and the essential levels of innovation that drive capital efficient growth. Guidance is provided for the CEO, CFO, and CHRO wishing to harness the power of organizational capital and increase both current and future value of the firm. -
Making the Cut: Surgery On the Board
Intervention, such as that performed via surgical procedures, is necessary when a board of directors is not functioning as it should. Unlike medical procedures, members of a board of directors have to perform surgery on themselves for change to occur. Board surgery might require resizing the board, invoking term limits, establishing conflict of interest policies, and increased emphasis on board member competencies. This article describes the symptoms leading to the need for surgery and suggests that it is better to perform elective surgery rather than letting problems reach the point of requiring emergency surgery. -
The Looming Shadow of Illicit Trade on the Internet
Pirates on the virtual sea are supplying their illicit digital content and goods through cyberlockers and darknet markets. The deep web hosts darknet marketplaces selling a variety of wares, such as narcotics and weapons, and is testimony to the growth of illicit trade on the internet. The challenge of web sites that host digital content piracy is exacerbated through linkages to a variety of malware schemes that have created a lucrative crimeware economy. Digital thieves target unsuspecting consumers as digital bait to derive profits from a variety of malware schemes such as ransomware and malvertising. The hijacking of access to computers and their digital content in order to ransom them back to consumers or organizations is considered to be one of the leading threats of internet crime. Malvertising schemes are plaguing the internet advertising business-criminals are reaping profits by posting legitimate advertisements at content theft sites or using an army of botnets to fake advertising traffic. A variety of stratagems are evolving to curb this illicit trade, including fostering multi-lateral enforcement tactics, updating legislation to circumvent this type of crime on the internet, training digital savvy citizens, and creating private-sector remedies. -
A Korean, a Chinese, and an Indian Walk Into an American Bar: Tapping the Asian-American Goldmine
Historically, globalization has been synonymous with mega brands' expansion into international markets. However, changes in the marketing landscape-namely, growth of immigrant consumers, new and emerging branding strategies, and advancements in technology-have created a shift in the globalization paradigm, opening opportunities for small brands. Focusing on the growing number of Asian-American consumers, the authors develop a two-stage global market entry strategy for small brands entering the U.S. market. Specifically, the authors show how Asian brands can penetrate the U.S. market by serving Asian-American consumers or using them as a launchpad to reach the mainstream American consumers. The growth of small global brands signifies an important and exciting change in the branded marketplace currently dominated by Western brands. -
Preventing and Correcting Workplace Harassment: Guidelines for Employers
In recent years, the number of harassment claims filed with the EEOC has declined overall, but this fact masks a frightening reality: though claims involving some types of harassment have declined, claims for other types of harassment-especially nontraditional forms of harassment-have actually increased. Therefore it remains necessary for employers to maintain a current anti-harassment program, which should consist of the following elements: (1) a clear anti-harassment policy; (2) an explicit statement of prohibited behaviors that can be considered harassment; (3) a complaint procedure that encourages employees to come forward with harassment complaints; (4) protections for complainants and witnesses against retaliation; (5) an investigative strategy that protects privacy interests of both the alleged victim and the accused offender and ensures confidentiality to the extent possible; (6) periodic management training and employee awareness programs that continue to communicate the organization's position on this issue; and (7) measures and processes to ensure prompt corrective action to stop ongoing harassment, and appropriate remedial and disciplinary actions for offenders. In this article, we provide best practice recommendations concerning each of these elements. -
What Managers Should Know About the Sharing Economy
The phrase 'sharing economy' has grown to become an umbrella term for a wide range of nonownership forms of consumption activities such as swapping, bartering, trading, renting, sharing, and exchanging. In spite of such a wide spectrum of behaviors, there is limited practical knowledge about how individual sharing economy practices should be managed. Building on a framework that categorizes sharing economy practices based on their detailed characteristics, this article provides extensive recommendations to managers and practitioners. The article argues that each practice is a hybrid of sharing and exchange and provides several recommendations based on the nature of each practice's offering. -
Managing Mergers: Why People First Can Improve Brand and IT Consolidations
The number and value of mergers and acquisitions (M&As) continue to grow, with record increases in the U.S. and Asia Pacific in 2015. Yet, despite calls from academic literature for more consideration of the human and behavioral factors in such massive change, there remains an inordinate focus on the financial or quantitative aspects. We connect the newer streams of research with efficiency and growth imperatives via an illustrative analysis of ANZ New Zealand's horizontal merger with The National Bank of New Zealand. ANZ successfully completed a brand and technology merger by prioritizing the customer, addressing employees' socioeconomic concerns, providing enough time and resources to ensure efficiencies, and rebranding enriched customer services and revenues. The results were overwhelmingly positive and provide a useful template for how M&As should be executed in the future using a people-first approach. -
Taking Environmental Partnerships Seriously
Increasingly, firms are integrating environmental sustainability into their business strategies. Yet, sustainability is a complex topic and many firms need to form environmental partnerships to access additional resources-in the form of investments, technologies, expertise, public image, and/or political influence-to develop competitive advantage. Environmental partnership decisions are difficult, however, because they often need to reconcile multifaceted sustainability issues with multi-level, and potentially divergent, strategic goals. To meet their intended objectives, companies should carefully consider the type of environmental partnerships and partners that can best meet their needs. Based on a review of the literature, interviews with executives responsible for environmental partnerships, and publicly available data, we find firms engage in three main types of environmental partnerships: innovation-seeking, legitimacy-building, and policy-influencing. Each type of partnership benefits from different types of resources and partner choices. Herein, we describe the advantages of each type of environmental partnership and partners that may best support them. Given that many firms develop environmental partnership portfolios, managing multiple environmental partnerships simultaneously, we also discuss the implications of our research for environmental partnership portfolios. -
How to Create a Realistic Customer Journey Map
Although many articles discuss customer journey mapping (CJM), both academics and practitioners still question the best ways to model the consumer decision journey. We contend that most customer journey maps are critically flawed. They assume all customers of a particular organization experience the same organizational touchpoints and view these touchpoints as equally important. Furthermore, management lacks an understanding of how to use CJM as a cross-functional, strategic tool that promotes service innovation. This article proposes a solution to the unwieldy complexity of CJM by linking customer research to the CJM process and by showing managers how to develop a customer journey map that improves a customer's experience at each touchpoint. Using the case of an actual retail mall, we show that common CJM assumptions about the equal importance of all touchpoints are fundamentally wrong, and how easy it is for retail managers and strategic planners to make incorrect judgements about customer experience. This article demonstrates through a case study how customer research helped a mall's strategic management team understand which touchpoints were more or less critical to customer experience. It also shows key strategic initiatives at each touchpoint, resulting in cross-functional input aimed to advance service innovation at the mall. -
Leading the Tata Group (A): The Ratan Tata Years
This two-part case traces the evolution of the Tata Group, one of India's largest and well-known business groups, from inception until date. The first case principally focuses on Ratan Tata's leadership of the Tata Group, from 1991 to 2012. Tata Group History, the first section of the case, traces the early years of the Tata Group, its management philosophy, the leadership years of its legendary chairman, JRD Tata and ends with the elevation of Ratan Tata as chairman of the group in 1991. Leading Change details the group's transformation under Ratan Tata's leadership. Passing the Baton describes the succession process that led to the appointment of Cyrus Mistry as chairman of the group in late 2012. The second case describes Cyrus Mistry's leadership of the group until it ended abruptly with his sudden removal as chairman of Tata Sons on October 24, 2016, and the reinstatement of Ratan Tata as interim chairman. -
Leading the Tata Group (B): The Cyrus Mistry Years
Supplement to case IMB597. This two-part case traces the evolution of the Tata Group, one of India's largest and well-known business groups, from inception until date. The first case principally focuses on Ratan Tata's leadership of the Tata Group, from 1991 to 2012. Tata Group History, the first section of the case, traces the early years of the Tata Group, its management philosophy, the leadership years of its legendary chairman, JRD Tata and ends with the elevation of Ratan Tata as chairman of the group in 1991. Leading Change details the group's transformation under Ratan Tata's leadership. Passing the Baton describes the succession process that led to the appointment of Cyrus Mistry as chairman of the group in late 2012. The second case describes Cyrus Mistry's leadership of the group until it ended abruptly with his sudden removal as chairman of Tata Sons on October 24, 2016, and the reinstatement of Ratan Tata as interim chairman. -
i-flex solutions limited (A): Winning Unconventionally
i-flex is a unique illustration of an Indian software product company that emerged from an ecosystem dominated by software services firms. The case comprises two parts. The first part, set in late 2005, describes the company's evolution into a global market leader in the banking software industry ending with its acquisition by Oracle. The second part of the case, set in 2015, provides an update on the evolution of the company in the 10 years since its acquisition by Oracle. -
i-flex solutions limited (B): The Oracle Years
Supplement to case IMB603. i-flex is a unique illustration of an Indian software product company that emerged from an ecosystem dominated by software services firms. The case comprises two parts. The first part, set in late 2005, describes the company's evolution into a global market leader in the banking software industry ending with its acquisition by Oracle. The second part of the case, set in 2015, provides an update on the evolution of the company in the 10 years since its acquisition by Oracle. -
EdGE Networks: Making HR Intelligent
Innovations in big data and machine learning have begun diffusing into various functions at the workplace. The case touches upon the challenges of instituting a culture change within HR divisions of large organizations that might not have fully embraced technology-led hiring that is backed by solid analytics. Using the backdrop of a large IT firm (HCL Technologies), the case provides an appropriate context to debate if technology offerings such as HIREalchemy from EdGE Networks can galvanize the talent acquisition function. Can leveraging such IT help the HR function break out of its "administrative" image, and emerge as a strategic contributor to the organization's direction-setting exercises? Will such technologies dis-intermediate the recruitment function, and potentially disrupt the L&D function? While engaging the learner on these questions, the case also provides an insight into the ground realities of industry sectors such as IT/ITeS that rely on a well-oiled people supply chain. -
SATTVA eTECH: Challenges in Embedded New Product Development
SATTVA eTECH is an electronics company involved in design and development of embedded new products. The company designs and manufactures client's requirements ranging from nuclear control systems to industrial automation systems. The company is analyzing the three potential design orders received from clients of different industry segments. One of the managers (Samidth in the case) has been assigned the responsibility to present his independent assessment of this order selection dilemma and present the entire detailed analysis to the company's top management. -
Branding and Bollywood: The Behavioral Route to Branding Films
Ami Shah who works with social media promotions associated with Bollywood movies was interested in obtaining behavioral insights with a comparison between '`Gulaab Gang" and '`Queen'' (both these movies are based on themes associated with women). '`Gulaab Gang'' was a box office failure while '`Queen'' was a major hit. An attitudinal survey among the viewers of each of these films forms the behavioral input to the case study. Amidst the high visibility campaigns of films in Bollywood, Shah believed that behavioral aspects of movies is something that has not been explored much with respect to branding of films. How can these behavioral inputs on movies enable lessons to be learnt on branding? Can a framework for branding be suggested from the analysis based on the behavioral analysis? -
Digital Business Transformation in Silicon Savannah: How M-PESA Changed Safaricom (Kenya)
This case study investigates the phenomenal development of M-PESA in Kenya, the world's most successful mobile phone-based financial service, and the way it transformed its parent company, Safaricom from being an incumbent telecommunications operator to also becoming a digital platform working across different industries and sectors through an extensive business ecosystem. Safaricom, Kenya's incumbent telecom operator, developed M-PESA in partnership with Vodafone. The service was launched in March 2007 and has since been used by more than 23 million people in Kenya! It started off as a mere person-to-person remittance service and now provides a wide array of financial services for retail customers, businesses and government. Nearly a decade after its launch, M-PESA has drastically transformed the daily life of its users as well as Kenya's economic landscape, where it impacted the banking and telecom landscape, boosted the development of e-commerce and facilitated operations for thousands of small businesses, online and offline. Internationally, M-PESA has become a role model for mobile financial services and payment platforms as well as inclusive business practices. Learning objective: The case provides insights about the digital business transformation (DBT) of an incumbent telecom operator through the offering of mobile financial services. It helps to: Comprehend the why, what, and how of DBT; Assess the different dimensions of DBT; Appreciate the crucial role in DBT of leadership, lean management, talent development and organizational alignment; Understand the business opportunities enabled by leveraging breakthrough innovation, digital platforms, and big data. -
Endgame for the Automobile Industry?
The automobile industry has been shaped by several inflection points, each signaling a dramatic shift. Since the turn of the new millennium, it has been caught in a wave of radical transformation. For auto majors, it is no longer about pursuing sales growth and higher margins through scale, international expansion and outsourcing. The very definition of what it means to be a car manufacturer is being challenged by four mega trends that are transforming the entire automotive ecosystem: (1) the rise of electric vehicles, (2) car sharing as the new form of ownership, (3) mobility as a service, and (4) connected and intelligent cars as a precursor to autonomous vehicles. These trends bring opportunities and threats that automakers have never encountered before. They are looking for ways to get in front of these trends, rather than being caught on the back foot with their business model disrupted. How should they respond? Can they form the right partnerships and innovative alliances to ride out the turbulent shifts? Learning objective: Identifying the disruptive changes in an industry. How can traditional companies deal with ongoing industry shifts? Jumping the S-curve requires unconventional thinking in addition to traditional business wisdom.