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Charitableway
內容大綱
In early 2001, Charitableway, an ePhilanthropy application service provider that enabled the collection of charitable donations online; faced major strategic decisions relating to its alliance with United Way of America to foster workplace giving online. One of the best capitalized dot-coms operating in the new ePhilanthropy sector and a pioneer in the workplace giving segment, it nonetheless, faced a series of challenges that threatened its success and even survival.