個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Pete & Gerry's
涵蓋主題
- Consumer behavior
- Competitive forces
- Public opinion
- Marketing
- Profitability
- Business models
- Entrepreneurship
- Disruptive innovation
- Strategy formulation
- Consumer markets
- Health and behavioral science
- Organizational values
- Financial analysis
- Operations strategy
- Career changes
- Business law and ethics
- Business growth
- Branding
- Risk management
- Quality management
- Problem solving
- Advertising campaigns
- Change management