個案資料
了解個案內容與學習目標,選擇授課教師及使用課程。
Nick Fiore: Healer or Hitman? (A)
內容大綱
Many general managers face this predicament at one time or another: if I don't deliver the numbers, senior management won't invest in our growth. But what it takes to deliver the desired numbers may include layoffs and other undesirable solutions. Is it better to back off the short-term solutions and weather the revenue losses, or will cutting back in the short term actually help to deliver the long-term results? Looks at one general manager's struggle with these issues.