個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
MarketSoft
內容大綱
Greg Erman and Nancy Benovich-Gilby have assembled a team and selected a market for the launch of a high-potential venture based on using an Internet-based service to manage the flow of sales leads between principals and their distribution channel partners. Their development process is key.