個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Priceline.com vs. Microsoft (A)
內容大綱
Describes Priceline's patent of its "reverse auction" pricing mechanism, its discussions with Microsoft regarding Microsoft's license of the patent for its Expedia service, Microsoft's subsequent use of the technology without a license, and Priceline's decision whether to sue Microsoft for patent infringement.