個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
In Search of a Second Act (HBR Case Study and Commentary)
內容大綱
Riding the popularity of a great first product is easy; finding the next one is hard. Written by Elie Ofek and Jill Avery, this fictional HBR Case Study features expert commentary by Gauri Nanda and Ravi Sawhney.