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How Corporate Catalysts Conquer Growth Gridlock
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Like most managers, you probably have some ideas about how to grow your organization. You may even suspect that one or two of them could turn into something big. Unfortunately, you don't have the data to prove that your ideas will be needle-movers, and the 'numbers guys' insist on proof before any financial support can come your way. If this sounds familiar, you are caught in what the author calls 'growth gridlock' - a frustrating place where the corporate entrepreneur's optimism and need for speed collide with the organization's skepticism and need for control. However, she has found that there are people within organizations - whom she calls 'catalysts' - who manage to achieve sustainable growth despite the odds. The author describes their attributes and explains how their leadership initiates a near-chemical reaction that generates significant top-line results.