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Aesthetic Intelligence: What Business Can Learn from the Arts
內容大綱
It takes a stubborn person to remain an artist in a society that values conformity, and the authors argue that it will take the same courage and tenacity in organizations to create a culture where adults can reconnect with their innate artistic capacities. In their research, they have peeled back the outer layers of creative methods to reveal the underpinnings of the 'artistic mindset'. In doing so, they have identified a capacity that they call Aesthetic Intelligence (AI), which is comprised of three elements: presence, authenticity and synthesis. When integrated into the fabric of organizational life, AI can inform strategy and process and holds the potential to energize leadership and performance.