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Zen and the Art of Simplicity
內容大綱
The ancient Eastern concept of Zen represents an entirely different way of looking at the world. When most of us approach problems, we focus on what is there, and what to do, rather than on what isn't there, and what to stop doing. The author argues that by shifting to the Zen perspective, we realize that when it comes to a product, service, strategy or experience--what isn't there can often be as or more powerful than what is. He provides an introduction to the seven key Zen sensibilities and sketches their evolution from and incorporation into art, architecture and commercial and corporate design.