個案資料
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Blackhawk Urology
內容大綱
In early 2007, two partners in an Oklahoma medical practice must reconcile their booming urology business with declines in practice cash flow. The case highlights the difference between cash flow and accounting profits, as well as the common negative cash-flow effects of growth. It provides a straightforward introduction to simple financial-statement modeling and an opportunity to build intuition on the importance of cash flow to business owners. The case is particularly suited for an audience with a professional business-practice perspective.