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Telescope: Squaring Purpose With Reality
內容大綱
The management of Telescope, a wildly popular online search engine, must deal with an impending crisis: a security breach in which information from thousands of users has been compromised. Technically-thanks to its carefully worded "terms of use"-the company is not financially liable for any ensuing damage. But Telescope prides itself on its commitment to acting responsibly. Its motto is "We Do Only Good," and the company has published a set of philosophies, including "Focus on the customer and harmony follows" and "Make money, not mischief." Telescope is well-respected in the Internet world for its non-corporate appearance and non-greedy attitude. Its IPO, almost 10 years ago, had been met with enthusiasm and the company had stellar revenues. The big question for CEO and Co-Founder Spencer Milo is, "How do the ideals and passion with which he had started Telescope come into play now?" He has to reconcile what the company stands for and how his organization can square its sense of purpose and faith with the actions that might be necessary to keep Telescope a thriving business.