個案資料
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Reaching Crunch Time: Fight or Fold
內容大綱
Sheree Evans and Danielle McFarland had spent five years trying to build and launch business management software for the health and wellness industry. After an attempt with Mystro, an online payment gateway, they pivoted to create a new business, Therapair, a multi-sided platform. They had enough funds left for just over three months of operations and needed to decide whether they should continue to invest in their businesses or walk away from them.