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Supplier Selection at Casturn Systems (B): Strategic Implentation of Electronic Reverse Auctions
內容大綱
Despite initial concerns about the electronic reverse auction process, Casturn Director of Control Systems Miguel Haro decided that he was going to put all his weight behind the initiative and ensure that it succeeded, even if it was only to answer all the questions about how to run auctions. After a series of initial missteps, Haro began building a convincing business case for the auctions. A strategic mistake would erode any remaining support for auctions as a sourcing tool.