個案總覽

WeWork Companies LLC (WeWork), founded in 2010 by Adam Neumann and Miguel McKelvey, had redefined the global real estate industry with its innovative approach to providing co-working spaces. By 2019, the company’s valuation had skyrocketed to $47 billion, and its service offerings had extended to co-living and education. However, mounting financial losses, debt, and revelations about Neumann’s extravagant lifestyle and poor governance practices led to a failed initial public offering and forced Neumann to step down as chief executive officer (CEO) amid eroded stakeholder confidence. Sandeep Mathrani, the experienced real estate executive who was appointed CEO in February 2020, faced a crucial question: beyond rehabilitating the company’s financial prospects, how was he to restore employee morale and revamp confidence in its communal culture?

Zipline Ghana, established in 2019, transformed health care delivery by utilizing drone technology to serve over 1,200 health care facilities and to address the medical needs of more than 22 million Ghanaians. Its parent company, Zipline Global (Zipline), had demonstrated reverse agility by re-engineering its drones to address the evolving needs of markets in other countries. In August 2023, recognizing the increased demand in Ghana for quick and cost-effective deliveries in the face of rising fuel prices and shifting consumption patterns, Mawuli Atiemo, country manager of Zipline Ghana, was considering whether the company should diversify from its government medical supply contracts to undertake business-to-business (B2B) and business-to-consumer (B2C) contracts in the country. This expansion would likely present Zipline Ghana with new challenges, including considerations around data privacy, potential delivery disruptions, and workforce adjustments.