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A recent business school graduate is asked to analyze three business plans (excerpted) and to make investment recommendations on each to her venture capital firm partners.

Describes the issues an entrepreneur faces in the process of raising private funds, and the securities laws which impact the process. Based in part on a note by R.E. Floor of the law firm of Goodwin, Procter & Hoar.

Describes the relevant securities laws which pertain to the public offering of securities, as well as the business issues and process of a public offering.

Supplements the case.

Describes several approaches to valuation of a going concern: assets, earnings, and cash flow.

Small new businesses have in recent years increasingly provided the bulk of new jobs, a trend that has accelerated during the recession. In fact, these businesses have replaced older established companies as the primary driving force behind the growth of the U.S. economy. Technological advances, capital availability, and demographic shifts have encouraged these new entrepreneurs to challenge conventional wisdom and to experiment with new approaches to the market. The author explains why the entrepreneurial economy is a cultural and psychological event as well as an economic and a technological one.

Mr. Panetta, owner of Cosmo's Restaurants Limited is trying to make some important decisions on the future of his family business. Panetta has the options of not growing, growing by opening a third drive-in/takeout restaurant or by manufacturing and marketing the restaurant's best selling product, the Cosmobob. Originally an in-house product, the Cosmobob was successfully marketed to local restaurants by Panetta, and the demand for the product has outgrown the restaurant's production facilities. Panetta is determined to make a decision in the best interests of his family.

Describes the various stages in the start-up process and describes in detail the questions that can be asked and the analysis that can be performed to help deal with the issues that arise at each stage.

Designed to highlight alternative concepts of good management and the need for entrepreneurship as a response to societal changes. It argues that entrepreneurship can be fostered or destroyed as a function of the administrative setting.

Focuses on the efforts of Heather Evans, a second-year MBA student, and her attempts to start her own dress business. Examines the business plan and the process of acquiring control over the financial and human resources necessary to implement the plan.

Spreadsheet supplement for case 384-079.

Describes Allen Lane's search for a business to buy. The case explores several failed attempts and the ethical, business, and tax issues that surround the acquisition business. Ends with a description of a new acquisition candidate, an independent valuation report of this business, and with Allen Lane preparing his bid.

Under some circumstances, the informal, unwritten plans of an owner-CEO are appropriate for a business. Under others, the formal, written plans of a CEO and board are what a company needs to operate well. But sometimes neither the minimal nor the full-blown approach to planning works. They may even be harmful. A company can decide whether one of these approaches is appropriate for itself by looking at nine variables: the administrative style and ability of its CEO, the ability of its officers, the complexity of the business, the strength of its competition, the gain that its managers expect planning to bring, the leadership of its CEO, the degree of uncertainty the company faces, how well its managers understand formal planning, and how well it is currently planning its actions.

Students are asked to determine the fair market value of Carlton Polish Co. and decide if Mr. Carlton should buy out his partner's half for $25 million. Carlton's alternative is to sell his half for $25 million. Students must also evaluate a financing plan.

Describes a decision confronting the president of a small company about selling some or all of the shares in his company to another firm. Technical Data Corp. provides analytical services to professional bond market traders over a system of computer terminals operated by Telerate. The company began operation in 1980 and has been very successful. The key issues in the case are: how the value of the company should be estimated and what a reasonable negotiating strategy for the potential sale of the company is.

Contains materials extracted from a business plan developed by the company in 1980. The purpose of the business plan was to raise $100,000 to finance the commencement of operations. The firm intended to provide analytical services to bond market traders. The product would be distributed to traders over a system of computer terminals operated by Telerate. Intended to act as a vehicle for discussing business plans per se, and how one decides to invest in new ventures more generally.

A five-stage framework will help owners to determine their company's stage of development and how to ensure a profitable future. It is also useful to consultants and accountants in diagnosing problems and matching solutions to smaller organizations. The five stages are existence, survival, success (with the substages of disengagement and growth), take-off, and resource maturity. Each stage has an index of size, diversity, and complexity.

Michael Bregman has successfully opened pilot installations of two different restaurant concepts. He now must develop a strategy for growth, including decisions about fast or slow growth, use of company-owned versus franchised units, and how to use the different concepts. To do this, Michael must give particular consideration to the pros and cons of franchising.

Three former classmates are founding a company to design, develop, manufacture, and market industrial robots. Principal issues involve the sources, amount, and form of outside investment, the allocation of equity, and the terms and conditions under which outside funds are to be invested. A glossary is at the end of the case.

Ruth Owades developed a concept for a new mail order venture offering gardening products. Her current employer turned down the idea, so with permission to try it independently, she has begun the process of raising funds and preparing for a separate operation. She still has many uncertainties, but with a deadline approaching to meet the single selling season, she must decide to leave her job or give up the idea.