個案總覽

依發行單位、學門或關鍵字,找到適合的教學個案。

  • Robert Bosch Power Tools: Regional Headquarters Structure for Eastern Europe and the Middle East (A)

    Two managers in the Power Tools division of German multinational corporation Robert Bosch GmbH (Bosch) have been tasked with devising potential solutions for addressing tensions between the regional headquarters (RHQ) for the Eastern Europe and Middle East region of Bosch Power Tools' Blue Emerging Markets business unit. The RHQ faces challenges in managing its geographically dispersed subsidiaries, with the subsidiaries complaining about slow decision-making, a lack of efficiency, and a limited understanding of customer needs. Bosch Power Tools must rethink its approach to the Blue Emerging Markets unit and the organizational set-up of the RHQ. Thus, the two managers are meeting with senior managers from across the Eastern Europe-Middle East region and the board of management (Case A) in order to determine the best way to address the issues (Case B).
    詳細資料
  • Robert Bosch Power Tools: Regional Headquarters Structure for Eastern Europe and the Middle East (B)

    Case Supplement for Case W24932
    詳細資料
  • Tools and Technologies of Transparency in Sustainable Global Supply Chains

    This article explores the role that technology plays in creating and fostering transparency in global supply chains. Transparency is deemed vital in the creation of sustainable and resilient supply chains and overall effective corporate governance. There are two distinct orientations toward the use of technology by multinational corporations (MNCs) in creating sustainability transparency within their global supply chains: control and relational. A control orientation views technology as a tool to gather the ever-increasing levels of sustainability data on supplier practices in an efficient, secure, and progressively automated manner. A relational orientation adopts a view where technology is a tool to help build social relations and improve dialogue and collaboration on sustainability throughout the supply chain. A key difference in the two orientations lies in the mindset of the MNC manager toward the development of supply chain sustainability transparency. The article illustrates the effective application of both approaches and offers advice to managers on the design choices they need to consider in choosing technologies.
    詳細資料
  • FamilyMart in China: The Divorce of a 20-Year International Partnership?

    A dramatic dispute between two partners was about to push their long-time, successful international alliance to the verge of collapse. FamilyMart Co. Ltd. (FamilyMart) Japan and Taipei-based Ting Hsin International Group (Ting Hsin) had collaborated through a brand licensing arrangement to develop and operate FamilyMart convenience stores in mainland China for nearly 20 years. With FamilyMart stores topping the ranking of foreign convenience store brands, the collaboration appeared quite successful. However, on May 15, 2019, breaking news swept through the business media announcing that FamilyMart Japan had sued Ting Hsin in court and requested a compulsory dissolution of their partnership. A fierce feud between the two partners ensued, and an uncertain fate was closing in on the co-operation. With their 20-year brand licensing arrangement coming to an end in just a few months, both partners had to contemplate whether to extend the partnership and, if so, how to renegotiate the terms.
    詳細資料
  • Onyx Initiative: Expanding the Black Talent Pipeline

    In April 2021, the co-founders of the Onyx Initiative (Onyx) were reviewing the progress of their six-month old organization. The co-founders had founded Onyx to expand the Black talent pipeline by offering a scholar program that connected Black students with mentors and offered them online professional development. The initiative had successfully accepted an inaugural cohort of 170 Black students and partnered with numerous corporate, community, and educational partners. Recently, corporate sponsors had approached Onyx with a request to expand programming to their US offices. The co-founders needed to decide if now was the right time for expansion, or if this would be spreading their new organization too thin.
    詳細資料
  • Venture Capitalism versus Indigenous Human Resource Management

    In 2019, an American couple were travelling the world when they settled in Bali and were employed by Spice Island Cruises (SIC). At the time, SIC was controlled by a venture capitalist who ignored local indigenous business traditions and measured success with short-term key performance indicators. A collision between the Western and Indonesian organizational cultures resulted, and following a crisis meeting of SIC partners, the venture capitalist sold his share in the company. The American husband was appointed general manager and had only two weeks to prepare an action plan for SIC before taking over. What strategy should he follow to restore the company's reputation and employees’ trust and to develop a successful future?
    詳細資料
  • FamilyMart in China: The Divorce of a 20-Year International Partnership?

    A dramatic dispute between two partners was about to push their long-time, successful international alliance to the verge of collapse. FamilyMart Co. Ltd. (FamilyMart) Japan and Taipei-based Ting Hsin International Group (Ting Hsin) had collaborated through a brand licensing arrangement to develop and operate FamilyMart convenience stores in mainland China for nearly 20 years. With FamilyMart stores topping the ranking of foreign convenience store brands, the collaboration appeared quite successful. However, on May 15, 2019, breaking news swept through the business media announcing that FamilyMart Japan had sued Ting Hsin in court and requested a compulsory dissolution of their partnership. A fierce feud between the two partners ensued, and an uncertain fate was closing in on the co-operation. With their 20-year brand licensing arrangement coming to an end in just a few months, both partners had to contemplate whether to extend the partnership and, if so, how to renegotiate the terms.
    詳細資料
  • Does the U.S. Hospitality Market Offer Fertile Soil for Lemon Tree Hotels' Inclusive Business Model?

    This case focuses on Lemon Tree Hotels, a leading Indian hotel company that employs large numbers of people with disabilities and other socially marginalized groups including orphans, divorcees, widows, survivors of acid attacks, and members of the transgender community. Unlike other hoteliers, Lemon Tree puts these "opportunity deprived Indians" (ODIs) in front-line positions. Launched in 2007 as a charitable endeavor, this unusual human resources strategy (Inclusion Program) has evolved and is now an integral part of Lemon Tree's business model and a source of competitive advantage. The case centers on Lemon Tree Vice President, Aradhana Lal, the program's chief architect. She has just received surprising news from the company's chairman and founder: He is considering expanding Lemon Tree's international footprint by entering the U.S. hotel market and would like to replicate the Inclusion Program there. He asks for her advice. Lal finds the idea intriguing yet sees major strategic, operational, and financial challenges and risks. Students will gain knowledge not only of the various corporate disability and inclusion initiatives being undertaken in the hospitality sector, but how diversity, equity, and inclusion (DEI) programs can be a source of competitive advantage for companies in a variety of consumer-facing industries.
    詳細資料
  • Hopax (C) (Traditional Chinese version)

    This supplement to Hopax (A), product number 9B10M004, recounts the events that followed until 2008 and explains how the company applied principles of judo strategy to become the second largest supplier of repositionable notes in the world.
    詳細資料
  • East Meets West in the LPGA

    In 2019, Michael Whan, commissioner of the Ladies Professional Golf Association (LPGA), a non-profit organization that ran the world's most prestigious women's golf circuit, was preparing for the tour's 70th anniversary. Throughout its history, the LPGA had broken many social barriers, from the inclusion of African American players in the 1960s to the acceptance of transgender players in 2010. It had also reached important economic and athletic milestones. For example, the LPGA had the largest purses of any women's sports association, a wide range of international sponsors, tournaments broadcast in over 170 countries, and the highest concentration of international professional women golf stars. These achievements were due largely to the internationalization process launched in the late 1990s that had helped transform the LPGA from a U.S.-based to an international tour. But the internationalization of the LPGA had come with challenges.
    詳細資料
  • Dropbox: A Digital Firm’s Journey Abroad

    Seattle-based Dropbox Inc. (Dropbox) was a leading provider of cloud storage and online collaboration tools. The company had successfully grown a global user base by combining digital channels (user-driven viral growth) with investments in physical assets (offices and infrastructure) overseas. However, in 2020, when the COVID-19 pandemic forced individuals and organizations worldwide to work remotely and created an unprecedented growth opportunity, the company found itself outflanked by more aggressive rivals. Dropbox needed to reassess its existing strategy and find a way forward.
    詳細資料
  • Dropbox: A Digital Firm's Journey Abroad

    Seattle-based Dropbox Inc. (Dropbox) was a leading provider of cloud storage and online collaboration tools. The company had successfully grown a global user base by combining digital channels (user-driven viral growth) with investments in physical assets (offices and infrastructure) overseas. However, in 2020, when the COVID-19 pandemic forced individuals and organizations worldwide to work remotely and created an unprecedented growth opportunity, the company found itself outflanked by more aggressive rivals. Dropbox needed to reassess its existing strategy and find a way forward.
    詳細資料
  • Shandong Gold's Proposed Acquisition of TMAC in the High Arctic

    In May 2020, Chinese state-owned Shandong Gold Group was attempting to acquire the Canadian gold mining company TMAC Resources, whose gold mines were located in the High Arctic. If this acquisition took place, it would be the first time Shandong Gold Group would operate a gold mine outside of China. However, it would be a challenge for Shandong Gold Group to operate a mine in such a hard-to-navigate polar environment. As well, there were other lingering questions: How would the company handle the relationships with the indigenous Inuit people during the development stage of the project? Would Shandong Gold Group's potential acquisition of TMAC Resources be successful, considering the Canadian government's recent strengthening of its reviews of foreign acquisitions of Canadian companies? Would Shandong Gold Group's state-owned identity increase the uncertainty of this potential transaction?
    詳細資料
  • Shandong Gold's Proposed Acquisition of TMAC in the High Arctic

    In May 2020, Chinese state-owned Shandong Gold Group was attempting to acquire the Canadian gold mining company TMAC Resources, whose gold mines were located in the High Arctic. If this acquisition took place, it would be the first time Shandong Gold Group would operate a gold mine outside of China. However, it would be a challenge for Shandong Gold Group to operate a mine in such a hard-to-navigate polar environment. As well, there were other lingering questions: How would the company handle the relationships with the indigenous Inuit people during the development stage of the project? Would Shandong Gold Group’s potential acquisition of TMAC Resources be successful, considering the Canadian government’s recent strengthening of its reviews of foreign acquisitions of Canadian companies? Would Shandong Gold Group’s state-owned identity increase the uncertainty of this potential transaction?
    詳細資料
  • World Health Organization: Facilitating COVID-19 Vaccines for the World

    On May 29, 2020, the World Health Organization launched the COVID-19 Technologies Access Pool (C-TAP) with the aim of making pandemic-related technologies-specifically, vaccines and treatments-available to its participants. Although the initiative was positively received in many developing countries, it was not well received by pharmaceutical companies, who viewed C-TAP as a threat to the patent system and, therefore, as a threat to the companies' future research and development. Many non-governmental organizations (NGOs) supported the initiative because it was expected to help poorer countries and income groups access a vaccine. Companies, NGOs, and national governments had to decide how to engage in the process.
    詳細資料
  • Star Alliance in 2020

    Formed in 1997, Star Alliance was the first global airline network or constellation. Its aim was to shift the airline industry away from a network of loose bilateral agreements between individual airlines to a more comprehensive network of multilateral agreements between members. A wave of deregulation in the industry in the 1970s and 1980s, which opened free travel between countries, led to the creation of three major global constellations: Star Alliance, Oneworld, and SkyTeam. These networks conferred many benefits on their members, such as cost sharing, loyalty program management, and increased flight load. However, in early 2020, the outbreak of the COVID-19 pandemic had devastating effects on the airline industry. The focus of airline alliances thus shifted from greater connectivity between members to survival in the new global landscape. Would this strategy help airlines survive the COVID-19 crisis? Was group-based competition needed to thrive during a pandemic? Their main concern was whether or not the powerful frameworks they created would be able to help member airlines survive this crisis and regain their pre-pandemic financial stability.
    詳細資料
  • Onyx Initiative: Expanding the Black Talent Pipeline

    In April 2021, the co-founders of the Onyx Initiative (Onyx) were reviewing the progress of their six-month old organization. The co-founders had founded Onyx to expand the Black talent pipeline by offering a scholar program that connected Black students with mentors and offered them online professional development. The initiative had successfully accepted an inaugural cohort of 170 Black students and partnered with numerous corporate, community, and educational partners. Recently, corporate sponsors had approached Onyx with a request to expand programming to their US offices. The co-founders needed to decide if now was the right time for expansion, or if this would be spreading their new organization too thin.
    詳細資料
  • Chiban Leather: Designing The Next Chapter

    In May 2019, Chiban Leather, a socially conscious leather manufacturing firm based in Addis Ababa, Ethiopia, was undergoing an expansion and the company’s chief executive officer was contemplating its strategic future. She wanted to take advantage of opportunities in the Ethiopian leather industry and expand her client base to include 10 primary wholesalers. She was proud of the social impact the company had achieved so far, and she hoped to be able to focus more on this by expanding the company’s production process. She was also considering other options, including developing Chiban Leather as a retail brand, focusing on trade shows, and pursuing alternative exposure through diversified products and subscription boxes. She wondered if this was the right time to establish the brand and sell directly to clients. She also had to consider whether this option would align with her current goals and strategy.
    詳細資料
  • General Motor: “Electrification” Capacity Constraints

    In mid-2017, a supply constraint analyst at General Motors (GM) was working on two electric vehicles: the Chevrolet Bolt EV for the US market and a similar Buick model to be marketed in China. GM had chosen to work with only one supplier for the vehicles’ lithium-ion battery: Morningside Power Storage of South Korea. However, since making that decision, consolidation in the freight shipping industry had led to higher shipping costs, and China had introduced regulations to restrict and discourage the importation of batteries. The supply constraint analyst needed to decide where the battery cell manufacturing and battery pack assembly should be located and the production levels necessary to meet, at the lowest cost possible, the needs of both the Chevrolet Bolt EV in the United States and the Buick version in China.
    詳細資料
  • Mannarkkad Rural Service Co-operative Bank: Innovating at the Edge

    In November 2016, the secretary of Mannarkkad Rural Service Co-operative Bank Ltd. (MCB) based in Kerala, India, learned that the prime minister of India had announced that large-denomination currency notes would be invalid as of midnight November 8. This demonetization move was to eradicate unaccounted for “black money” from the nation. Co-operative banks like MCB were excluded from the purview of India’s central bank, the Reserve Bank of India, and as a primary agricultural credit society providing short-term credit to rural borrowers, MCB stood out from similar institutions by providing best-in-class banking services and constantly innovating to meet its vision of providing “the pleasure of personal banking” to its customers. MCB was the only bank in India to provide 24/7, 365-day banking operations through its overnight counter, and through a series of innovations, it had successfully pushed the boundaries of a rural co-operative bank to provide maximum convenience to its customers. The secretary of MCB now had to make some critical decisions: How should MCB handle the demonetization crisis with its existing and potential customers? Should MCB keep its overnight counter open? Should the secretary alert the bank’s micro-ATM agents? Would MCB’s parent bank provide funds? How could he address these concerns in a way that would maintain the goodwill MCB had built up among its customers over the past 27 years?
    詳細資料