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An impact assessment enables organizations to assess the wider impact of their activities on stakeholders, beyond the financial impacts. By assessing all impacts, managers can make better decisions, leading to a more positive impact; reduce their organizations' negative impacts; and identify creative ways to capture the social and environmental value their organizations create. Organizations can undertake an impact assessment on themselves or on organizations in which they invest or plan to invest. This note explains the fundamentals of impact assessment, including what an impact assessment is, how to assess impact, and the main frameworks used to assess impact.

This note introduces how supply and demand frameworks can be applied to understand distortions in the economy.

Articles published in academic journals are rich in research that can be invaluable for business management, operations, and strategy. But managers often consider the publications to be too theoretical and impractical. This note can help business practitioners how to approach academic articles and quickly extract relevant information they can apply in their decision-making to benefit their organization.

This note introduces how supply and demand frameworks can be applied to understand distortions in the economy.

An estimated 640 million online gamers participated in China’s games industry in 2019. Their pursuit included earning points or tokens that they could redeem for prizes or gifts and in-game assets. A centralized platform allowed game operators to share the administration and management of tokens and rewards, but the system was not as transparent or immutable as stakeholders desired. In January 2019, a new points redemption system was launched based on blockchain technology. The new system, involving game operators, users, custodian banks, suppliers, and tax agents was credible and more transparent, and foreshadowed China’s growing interest in legal digital currency. How policy would shift toward digital currency was unclear; however, the fact that the blockchain race between countries had intensified was clear. The application of blockchain in China’s games industry was just one of the visible examples.

An estimated 640 million online gamers participated in China's games industry in 2019. Their pursuit included earning points or tokens that they could redeem for prizes or gifts and in-game assets. A centralized platform allowed game operators to share the administration and management of tokens and rewards, but the system was not as transparent or immutable as stakeholders desired. In January 2019, a new points redemption system was launched based on blockchain technology. The new system, involving game operators, users, custodian banks, suppliers, and tax agents was credible and more transparent, and foreshadowed China's growing interest in legal digital currency. How policy would shift toward digital currency was unclear; however, the fact that the blockchain race between countries had intensified was clear. The application of blockchain in China's games industry was just one of the visible examples.

This note explores the concept of ki, or energy. It concentrates on aikido, a Japanese martial art that channels the human body's natural energy toward balance, health, grounding, and the mental clarity required to overcome obstacles and discover new insights. Aikido is a defensively oriented martial art, designed to utilize the ki of the attack in a manner that turns that energy to the detriment of the attacker. The note discusses the six principles of aikido and applies them to business situations. It brings new perspectives on challenges and opportunities faced by businesses ranging from Dollar General to Standard and Poor's to Rodale Press, and generates insights about strategy, including purpose, mission, culture, mergers, and competition.

This note, written in late March 2020 and mainly U.S. focused, looks at the unfolding impact of the coronavirus pandemic on food retailers and their suppliers. It allows student to consider the challenges facing food retail executives as they navigate urgent supply chain challenges amid rapidly changing information and circumstances. It touches on developments in various segments of the supply chain, including farms, manufacturers, the trucking industry, warehouse operators, and store operations, as well as home delivery. The note is "set" as the outbreak is accelerating in the U.S., where the first "hot spots" include cities such as Seattle and New York City. Officials in many states have ordered or advised residents to stay home, exempting those employed in industries designated "essential," including food. The food industry is contending with a massive surge in demand for staple goods, as consumers worry about product shortages, seek to minimize store visits, and anticipate long stretches of time at home. Stock-outs and rationing in some categories in stores are widespread. Demand for online food shopping and delivery has skyrocketed well beyond the current capacity of retailers in many markets. As they scramble to respond, players up and down the food supply chain are changing how they source, make, move, and stock products. While U.S. officials have asserted that the food system remains reliable, anecdotal news is emerging of problems facing individual players, industry segments, and geographies. With the crisis expected to continue for weeks or months, all are bracing for even greater challenges.

This note provides an introduction to crafting strategy following an options-led approach. It provides an overview of scenario planning, and it prepares students to describe firm strategy with succinct strategy statements. The note also briefly outlines other approaches to crafting strategy.

"Intrapreneurship" is the use of entrepreneurial management techniques within established companies to create new environments that foster innovation. Mature firms have consistently faced risk of elimination from competitors, shifting consumer preferences, and disruptive innovations. That threat has intensified enormously over the past several decades with the emergence of new technologies with sweeping relevance to business practices, increasing the pressure to innovate or perish. Entrepreneurial managers in charge of innovation must ask themselves: What are you trying to achieve? Is your company confronting a specific strategic challenge? Is innovation core to your firm's mission? Or do you simply want the firm to be open to new ideas and be more innovative? How integrated with the company do you want the innovation effort to be? In this note, we focus on the innovations that are core to the firm and pose real threats to its future, and provide a framework for how to structure innovation efforts in more traditional organizations.

When businesses deliver a product or service, they often forego receiving immediate cash payment and allow their customers to pay later. Such payment terms are called trade credit. While trade credit fosters sales to existing and new customers, such credit is not free. The cost of trade credit to sellers is twofold: it creates repayment uncertainty and it increases the seller's financing cost. By extending trade credit, sellers effectively take on a banking role as they finance a portion of their customers' assets. This note explores and illustrates the trade-offs that businesses make regarding trade credit.

The well-known net present value (NPV) rule advocates accepting all investment projects that have a positive NPV. The NPV rule makes economic sense since positive-NPV projects are expected to create economic value. But what should a manager do if the total investment capital needed to fund the available positive-NPV projects exceeds the budgeted capital available? This note illustrates and discusses the profitability index, one tool that is used to assist managers in such constrained situations.

The US-China trade war in 2019 led to major shifts in global trade and supply chains, highlighting the recent trend in deglobalization. This case discusses the patterns of international trade and capital flows across the two countries, determinants of trade imbalances, and the role of national savings, policies, institutions, and exchange rates. The material allows for an examination of several factors, including the broader context of tech competition between China and the United States. The case raises a series of questions around the uncertainty the trade war created, the impact of tariffs on both economies, and diverging views from the two sides on who is winning. The case has been successfully taught in second-year MBA classes and executive training programs on global economies and markets.

Capital markets facilitate the appropriate exchange of money. For lenders and borrowers, the interest rate is the primary pricing mechanism that markets use in this exchange. For borrowers deemed to have higher credit risk, lenders add a risk premium to the interest rate to compensate for higher risk. Credit risk is the risk that the borrower will default on (not pay) the payments agreed upon in the loan. Such risk-based interest rates ensure that money flows appropriately between lenders and borrowers. Credit analysis is the process of determining a potential borrower's credit risk. This note explores credit analysis and its relation to the credit-risk premium in interest rates.

As a strategist, you must decide for your firm what products to produce, what customers to serve, what geographies to operate in, and what activities to perform. This note on Corporate Strategy, which introduces the fifth module of the RC Strategy course, offers a perspective for thinking about how these questions can be addressed so that you can determine the scope of your firm across three dimensions (horizontal, vertical, and geographic), and, given the scope, manage it in the most effective manner.

Despite a heavy barrage of advertising, most consumers declare that their purchases are most influenced by the experiences, advice, and recommendations of others, and not by marketers. Interpersonal communication between and among consumers serves as a potent path for influence, and by 2022, marketing managers are expected to spend $15 billion on influencer marketing, a marketing technique in which companies partner with people with specialized knowledge, expertise, authority, social position, and/or personal relationships that enable them to have influence over others to co-produce marketing messages to promote their brands via offline and electronic word-of-mouth. This technical note provides an overview of influencer marketing and discusses the various roles that influencers play for marketers, including delivering marketing messages in a more authentic voice and setting than that offered by more traditional advertising media where messages are authored by firms. It categorizes different types of influencers, explains the social psychological processes that make interpersonal influence work, and provides guidelines on how to identify people with influence. It discusses the opportunities and challenges related to measuring the performance of influencers and assessing the costs and return-on-investment of influencer marketing programs. Finally, it highlights emerging risks in the contemporary influencer marketing landscape.

China's digital commerce platforms engage billions of consumers daily across a number of routine tasks from banking, retail purchases, travel, gaming, payments, and more. These platforms are the most sophisticated/informed and highest performing/capable in the world. While often business leaders refer to Amazon as a leader in digital exchange, this case highlights the vital areas where the Chinese platforms lead. Of special note is the merging of the retailers' on and offline capabilities into a unified consumer experience. Retailers like Walmart China have fundamentally altered their business model and federated with these Chinese platforms to build a better consumer experience, sell more, and manage costs and investment. While not all of these practices are globalizing, the non-china platforms are copying them fast to reach the new global standards. Leaders need to be informed and respond.

The nature of work is changing-and it is changing rapidly. Few days go by without industry giants such as Amazon and AT&T announcing plans to invest billions of dollars towards retraining nearly half of their respective workforces for jobs of the future. What changes lurking around the corner are Amazon and AT&T seeing? What tools do managers have to confront the accelerating change? How should talent management and workplace design evolve for the new landscape? This note summarizes the key drivers of change and offers a framework for managers to apply to their businesses.

This note describes what leader character is, how leader character differs from leaders' personality traits and universal values, and how leader character relates to an organization's culture. Using Schein's classic definition of organizational culture, the note explains how leaders' strength of character can help to shape a culture of excellence. The note also follows Galbraith's model of organizational design to relate leaders' character to organizational-level constructs, such as strategy, structure, people, rewards, and processes.