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Balanced Scorecard in Supply Chain Risk Management
Supply Chain Risk Management Tools for Analysis, Second Edition, is an eight-chapter book published by Business Expert Press in 2014 and written by David L. Olson, James & H. K. Stuart Professor in Management Information Systems and Chancellor's Professor at the University of Nebraska. In this book, the author explores the growth of global supply chains as well as the risks associated, such as political unrest and natural disasters. He highlights the importance of managing risk in a supply chain and outlines the categories of risk that managers must consider. He presents several quantitative tools and methods for risk management with extensive real-world examples and detailed models that have been updated in the new edition. In Chapter 8, Balanced Scorecard in Supply Chain Management (14 pages), the author explores tools to monitor organizational progress. He explain the basics of a balanced scorecard, selecting four strategic elements to measure, and add the SMART approach as a way to gauge performance within the scorecard framework. He outlines guidelines for using balanced scorecard for supply chain management, linking risk management to strategic performance. He provides detailed analysis of using both a balanced scorecard and SMART for supply chain management, including examples from construction contractors, port authority, and petroleum businesses. -
When Governance Rhymes with Turbulence
Tunisia has been the only country to emerge from the Arab Spring with a successful transition to democracy. This case focuses on a critical period in this transition process, when the country appointed an interim government. The case zooms in on the leadership and governance challenges of this "caretaker" administration during its one-year mandate in 2014-2015. In order to convey the highly turbulent environment this government faced, the story centers on one of the cabinet ministers and his struggle to deal with students' protests, labor strikes and threats to national security. It also outlines the challenge of making ethical decisions and pursuing much-needed reforms in this context. The protagonist of the case - the Minister of Higher Education, Scientific Research and Information & Communication Technologies, Mr Tawfik Jelassi - is unusual in that he was a business school professor and dean with no political experience, who was plunged into a new environment and expected to "sink or swim." He had to learn to map out the constellation of stakeholders who were important to his decision-making and to understand the dynamics of political conflicts. He was a member of a diverse team: non-partisan "technocrats" coming from different sectors and countries. An esprit-de-corps and high-level coordination enabled the government team to achieve the objectives set by the country's National Dialogue Quartet at the outset of their mandate. In 2015, Tunisia was awarded the Nobel Peace Prize for having built a pluralistic democracy. The Norwegian Nobel Committee stated that: "The ultimate validation of the Quartet's historical effort came in the autumn of 2014, when the parliamentary and presidential elections were carried out. Both the technocratic government and the interim president resigned and were replaced by lawfully elected successors." -
Strategy Execution Module 5: Building a Profit Plan
This module reading describes how to build a profit plan to reflect the strategy of a business in economic terms. After introducing the profit wheel, cash wheel, and ROE wheel, the module illustrates how to use a profit plan to assess the viability of different strategies and evaluate whether sufficient resources will be available to implement the chosen strategy. The module examines in detail how to develop accurate estimates for sales, profit, cash flow, asset turnover, investment in new assets, and return on equity. The discussion then turns to how to gather and analyze data and the effects of sensitivity analysis on predictions. The module concludes by illustrating the critical role of a profit plan in setting goals, communicating expectations to the investment community, and evaluating the performance of individual managers and businesses. While this module is designed to be used alone, it is part of the Strategy Execution series. Taken together, the series forms a complete course that teaches the latest techniques for using performance measurement and control systems to implement strategy. Modules 1 - 4 set out the foundations for strategy implementation. Modules 5 - 10 teach quantitative tools for performance measurement and control. Modules 11 - 15 illustrate the use of these techniques by managers to achieve profit goals and strategies. View the full Strategy Execution series at: hbsp.harvard.edu/strategy-execution. -
La-Z-Boy (A)
Kurt Darrow, CEO of La-Z-Boy furniture, must decide whether to continue an overhaul of the company's strategy in the face of a collapse in demand during the great recession. Having pared back La-Z-Boy's portfolio of brands and manufacturing network, he intends to reposition the company as a branded retailer of furniture and home fashions. Just management is poised to implement a new strategy that involves a heavy investment in brand advertising, a complete overhaul of the retail organization and a fundamentally new manufacturing system, the industry experiences a catastrophic downturn. Should he continue to invest in a highly speculative strategy or rein in investment and preserve cash? -
Norwood WaterWorks, EMCO Corporation: Changing the Culture
In September 2006, the general manager at Norwood Waterworks (Norwood) was faced with a difficult situation. Since his original employer, EMCO Corporation (Emco), acquired Norwood, he had been tasked with trying to turn around the new acquisition. Like Emco, Norwood was a distributor of building products and equipment in the waterworks industry. The company had three locations, all in Alberta. However, the general manager soon discovered that Norwood was suffering due to a poor organizational culture. Employees were unmotivated, overpaid, and complacent. He needed to communicate-clearly and effectively-that the Emco culture was here to stay, and that the Norwood employees needed to find a way to change the way they operated. -
Target Corporation: The Grocery Business in the Bull's Eye
In May 2016, Target Corporation was one of America's largest retail chains, with nearly 2,000 well-located general merchandise stores and a reputation for being stylish and chic. However, in the wake of the 2008 U.S. financial recession, profitability had weakened as a result of allocating more space to low-margin groceries in an attempt to continue to attract customers. Once the recession was over, Target Corporation had to decide whether to reduce or even eliminate the grocery category in order to offer a broader selection of clothing and household goods. -
wetlandPOOLS: Wetlands and Blue Oceans
In 2011, the sole proprietor of wetlandPOOLS, a specialist installer of non-chemical swimming pools based in Johannesburg, South Africa, was looking at the design of his latest creation. He was satisfied with the work he had done, yet frustrated that it had taken so long to complete the project. His company had been in existence for 10 years. During that time, wetlandPOOLS had grown organically by taking on new projects as they arose. This approach allowed wetlandPOOLS to remain distinct from traditional pool builders and true to its original principles; however, its opportunities for growth appeared to be somewhat limited. The owner wondered how he could have the best of both worlds-owning a company that would operate efficiently and grow at a reasonable, sustainable pace, while also maintaining its unique nature. -
Graham's Pharmacy: Traditional Care, Modern Solutions
In 2012, Graham's Pharmacy opened to offer more traditional pharmacy services and counselling in contrast to franchise pharmacies. The business was the brainchild of a pharmacist and entrepreneur with a strong commitment to the pharmacist profession. Located in the heart of the historic business sector of Kingston, Ontario, Graham's Pharmacy had taken over a historic building that formerly housed a bank. The pharmacy was intended to improve the quality of life of its clients through prevention and active engagement, rather than merely through the passive and mundane role of a pill dispensary. However, the pharmacy needed to be profitable if the vision was to be fully realized. Although the founder was confident in the capabilities of his team, and that a market existed for a pharmacy that provided personalized service and advice, he wondered how to market the business in light of competition from much larger rivals. -
Rajwant Engineering: Survival or Ethical Values?
In October 2014, the owner of Rajwant Engineering Pvt. Ltd., a small-scale manufacturing business in Jamshedpur, India, needed to make some key strategic decisions. The immediate challenge was that the company had recently been asked for a bribe by the procurement manager of its most important client. The business owner was a highly ethical entrepreneur, so he was tempted to discontinue his relationship with the client on ethical grounds. However, the business was facing major financial difficulties, and the owner felt great responsibility toward his employees. The business owner wondered if he should instead compromise on his values in order to save his business from bankruptcy. -
ATB: Digital Disruption in the Parking Meter Industry
In 2015, Automaten Technik Baumann (ATB) was dismayed to learn that Volkswagen Financial Services had acquired a 92 per cent stake in Sunhill Technologies, one of Europe's largest providers of mobile parking and ticketing solutions. ATB had focused on the production of parking meters for several decades, but was now seeing a threat to its existing business due to the rise of mobile parking providers. Consumers could now use their smartphone to pay for parking-making parking meters obsolete. Should ATB take the rise of new entrants seriously? Would ATB need to adjust its business model? -
Pennycook Power Boats: Considering an Offer to Sell the Firm (A)
In early 2016, the chief executive officer (CEO) of Pennycook Power Boats was approached by the CEO of a competitor, who was interested in purchasing Pennycook Power Boats and asked to see the company's audited financial statements. The CEO of Pennycook Power Boats faced a dilemma: he wanted to engage in a meaningful discussion about a possible sale but also needed to protect his firm's business interests. -
Pennycook Power Boats: Considering an Offer to Sell the Firm (B)
Supplement to case W16625. -
Emphasizing the Positive: Forming a Strategic Identity for the Ross School of Business
Setting a strategic direction for a business school, initiating a culture change, and overcoming a massive financial deficit were challenges faced by the incoming dean of the Ross School of Business at the University of Michigan, Alison Davis-Blake. Of the four strategic pillars adopted-analytical rigor, action learning, boundarylessness, and a focus on the positive-the positive pillar was both the most controversial and the most differentiating. After experiencing dramatic success over a five-year period, Davis-Blake stepped down and a new dean was appointed, Scott DeRue. He had to determine whether to keep the positive pillar or abandon it. -
The Shell-BG Group Tie-Up: Yes or No?
In April 2015, Shell offered to pay 0.4454 of its B shares and 383 pence in cash for each BG share in a deal valued at $70 billion. The offer entailed a sizable 50%-plus premium for the BG Group by assuming a $90/bbl forward oil price. Shell had to seek approval from at least 50% of its shareholders, and BG Group would require the backing of 75% of its shareholders for the deal to go through. On January 8, 2016, Standard Life, a major shareholder in both Royal Dutch Shell plc and BG Group, announced that it would vote No to a merger between Shell and BG at a Shell shareholder meeting to be held on January 27, stating that "the proposed terms of the acquisition of BG are value-destructive for Shell shareholders." However, the same investor would vote Yes at a BG shareholder meeting on January 28. A volatile oil market further complicated the M&A decision. With oil prices in the low $30s/bbl, the market was worried that Shell's view of the future was overoptimistic. Shell top executives needed to make a business case to win shareholder support, which might turn into a case of overpromising and underdelivering to investors. Learning objective: The case offers an opportunity to study the pros and cons of a deal on both sides, as well as to evaluate the strategic benefits and the price tag. Students gain an understanding of three valuation techniques - discounted cash flows (DCF), net asset value (NAV) and market multiples - and of the sensitivity of the deal value to changes in forward oil prices. The incomplete and uncertain nature of firm valuation is revealed and the reality that financial analysis often depends on many assumptions. -
Orb: The Next Big Thing
Orb, a tiny Silicon Valley start-up, came up with a breakthrough technology. Before anyone else was doing it, Orb developed software that enabled every type of media on a PC (including music, photos, and videos) to be streamed remotely to any mobile device for free. Orb also enabled users to stream live TV onto their PCs and mobile devices. This was a significant technological feat in the days before the iPhone and other smartphones. When it launched the product in 2005, Orb won the "Next Big Thing" award from an influential technology publication. Orb had developed a sophisticated technology that generated positive press, yet the product did not immediately go viral, as the company had hoped. So Orb carried out several marketing, technological, and strategic pivots-and faced a lot of disappointment until it hit on what seemed to be a winning combination. The case, set in 2007, details these pivots and addresses the following topics: new product and feature development; customer acquisition; customer usage and retention; and marketing opportunities and challenges. The case ends with a decision about what the company should do next. -
Orb: The Next Big Thing (A)
In 2003, the tiny start-up Orb came up with a breakthrough technology. Through its software, every type of media on a PC (including music, photos, and videos) could be streamed remotely to any mobile device for free. Orb also enabled users to stream live TV onto their PCs and mobile devices. This was a technological feat in the days before the iPhone and other smartphones. When Orb launched in 2005, it won the "Next Big Thing" award from the influential tech publication CNET. It had been a challenging technology to develop, and with such positive press, Orb watched and waited for the technology to go viral. This case is divided into three parts. Part (A) covers the early challenges Orb had with user adoption, unexpected technology challenges, and its realization that it was not going to go viral - at least not as the company and product existed at that time. At the end of 2005, Orb had about 300,000 users, and it needed to decide its next move. It could keep pushing the product to consumers - either on its own or through partners; try to find partners in the B2B space and supply streaming architecture; or maybe call it a day and try to sell the company for the technology. Parts (B) and (C) cover Orb in 2006 and 2007. Topics include: 1) New product and feature development, 2) Strategy and product pivots, 3) Customer acquisition versus product usage, 4) Marketing opportunities and challenges, and 5) decisions about selling a company. Part (B) and (C) of the case are for instructor use only. -
Orb: The Next Big Thing (B)
Supplement to case M363A. -
Orb: The Next Big Thing (C)
Supplement to case M363A. -
HKT eSmartHealth
Hong Kong Telecommunications Limited (HKT) is a member firm of the PCCW conglomerate and Hong Kong's largest telecommunications company. With its core telecom business maturing, HKT has been exploring new business opportunities to sustain its growth momentum. In November 2011, HKT rolled out eSmartHealth; the first cloud-based health data management service in the territory. eSmartHealth aimed at providing integrated data on personal wellness and healthcare management. The business kicked off with a wellness management service targeting figure-conscious females, marathon lovers, and health-conscious urban dwellers. Over the next five years, eSmartHealth evolved its positioning from wellness to healthcare and explored new segments. HKT would typically give a new business venture a year's grace period to break even. But eSmartHealth was going into its sixth year and still looked like it was in the startup stage. Teresa Ng, the Head of marketing for HKT's consumer group, sensed the pressure to turn eSmartHealth around and make it a success was intensifying. She and her team realized that the generosity of top management would not persist if the business failed to make a decent profit. -
The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship
The Los Angeles Philharmonic Orchestra (LA Phil), under the leadership of Deborah Borda, had enjoyed great successes in the 2000s and 2010s, even as other U.S. orchestras faltered. The architecturally acclaimed Walt Disney Concert Hall had opened its doors. The institution's finances looked healthy after years of operating losses. A celebrity music director, Gustavo Dudamel, had joined the team. The LA Phil had launched its Youth Orchestra of Los Angeles (YOLA), a classical-music outreach program. Yet the LA Phil still faced real challenges, as all U.S. orchestras did--an aging subscriber base, concern around appeal to younger audiences, and development of a pipeline of donors for the future. How could Borda continue to position the orchestra for success?