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In 2013 and 2014, eBay deployed several sets of large, interactive touch screens and related technologies in shopping malls and retail stores. These "connected technologies" were used in a variety of ways intended to benefit both shoppers and retailers. In one case, screens served as "digital storefronts" in four locations throughout New York City for a new fashion brand, Kate Spade Saturday. Shoppers could evaluate products using the screens, and transfer the transaction to their smartphone for completion. The company used these screens to launch its brand in New York, and to gather information about the best location for a physical store. In a shopping mall application, large screens were installed in vacant storefronts. In addition to providing shoppers with information about products, and the opportunity to buy, sensors collected detailed information about the flow of traffic near the screens, which could be used by the store or mall. This data included the number of people that passed the screen, looked at it, stopped at it, and interacted with it. This can be contrasted with online advertising, where page views are counted, but there is no way of knowing whether the person even noticed the advertisement. In another application, Rebecca Minkoff's first U.S. retail stores incorporated large touchscreens for browsing and selecting items to be taken to a fitting room. The fitting room mirror was also a touch screen, which the shopper could use to communicate with a sales associate, evaluate accessories or alternate colors, and view selections in different lighting conditions. This case describes technical innovations, and a potential vision for the future of retailing made possible by those innovations. It asks students how eBay should attempt to monetize these innovations, how the data collected should be packaged and utilized, and the implications of eBay's vision for retailing's future.

With the 2010 FIFA World Cup fast approaching, Johannesburg, South Africa, needs a much-improved public transport system. A bus rapid transit (BRT) system is proposed and the key challenge involves getting buy-in from the minibus-taxi industry, which serves current commuters with 22,000 minibus-taxis, but which sometimes threatens violence to ensure there is little change in its way of operating. The leader of the main Johannesburg taxi association embarks on a process of personal growth to find the courage and capacity to lead the taxi industry away from resistance and into a business partnership with the city. He and his small team undertake a personally risky journey to implement BRT through the Rea Vaya project, thus changing the landscape of Johannesburg and bringing safe transport to hundreds of thousands of residents. But only days after the launch of the BRT system, two people in a BRT bus are shot by a gunman. With the 2010 FIFA World Cup less than a year away, is it worth commuters and Rea Vaya workers being shot and potentially killed? Could anything have been done differently to avoid this? Should the whole project be put on hold? If they stop one more time, it might never get off the ground again.

In 2014 Alibaba debuted on the New York Stock Exchange, creating not only the largest IPO in history but this initial desire to list on the Hong Kong Stock Exchange was denied due to the company's desire to preserve its partner's control over decision rights. Why did Hong Kong deny Alibaba's requests to list dual-class shares or to allow its partners to nominate a majority of the board of directors, and in the process turn away a superstar in Alibaba? Why did American stock markets approve of Alibaba's governance structures, despite the warnings of many governance experts? How can investors ensure that their capital would be deployed effectively by the company's top management?

Louis Dreyfus Commodities (LDC or Dreyfus) is the D of the ABCD grain-trading giants. The case describes how their business works and details the strategy by which management turned the company around in recent years. The case presents a number of issues facing the company: a sense of volatility in grain markets is getting lower, recent attempts by China to forward-integrate into grain procurement, and changes in ownership. A related question is the degree to which they should emphasize pure trading or participate in value-added activities.

JBS is a Brazilian protein company that started in beef, but has quickly expanded into pork and chicken, and around the world. The company has many critics who say it has expanded too quickly and that it is overextended financially. The case allows the reader to form their own opinion and consider whether the success/failure of the company is due to the personal style of the CEO, Wesley Batista. A current issue is the recent expansion of the company into value-added protein products in a division called JBS Foods.

Syllabus for Managing Change 2016 EC Course

By 2014, Tencent Holdings Limited, headquartered in Shenzhen, China, had become one of the most innovative companies in Asia. It had created several leading Internet platforms to form China's largest Internet community. WeChat (or Weixin, as known to Chinese users) was one of the company's most popular mobile platforms, having grown to 200 million active users in the first two years after its launch in 2013. Shortly thereafter, WeChat rolled out a payment platform that sought to capitalize on its customer base across China. However, its president was concerned about how to expand WeChat Payment in the country's emerging mobile payment industry. Where was the next major opportunity? Tencent had to be highly creative in navigating the world's largest economy.

This technical note is a meta-analysis of some of the issues involving the management of virtual teams. Managing people who are geographically dispersed across time, space, and organizational boundaries requires team leaders who are able to communicate effectively and navigate interpersonal relationships. This requires an understanding of team dynamics, how to create a virtual team culture, and what works best when managing from a distance. The successful virtual tam leader knows what it takes to create and sustain high-performing teams, whether people are working in separate, remote locations or in the same corporate workplace.

By the late nineteenth century scale and managerial hierarchies had extended to several major industrial sectors of the U.S. economy. Although the precise mechanisms often varied, this process mainly involved horizontal integration, some form of legal or administrative centralization followed by vertical integration. Standard Oil represents the canonical example of this development. Standard Oil's history is also fully intertwined with the life and career of John D. Rockefeller (1839-1937), one of the most remarkable individuals to define the landscape of American business. Rockefeller's estimated $1.4 billion net worth in 1937 was equivalent to 1.5% of U.S. GDP. According to this metric he was (and still is) the richest individual in American business and economic history.

When Dalian Wanda Group of China announced its plan to acquire the AMC Entertainment theatrical exhibition chain in the United States, many people in the U.S were mystified. Unlike China where theatrical exhibition was experiencing rapid growth, the U.S. market was viewed as mature, and rapidly changing technology was giving consumers a widening range of choices for movie viewing. AMC was owned by a group of private equity firms, and their pessimistic view of the industry influenced their strategies and investment decisions. AMC's management team had yet a different view on the prospects of the industry. Thus three present or potential stakeholders, all looking at the same data, had distinctly different views of future prospects. How could this be? The (B) case looks at AMC's performance in the year after the acquisition.

At the end of 2011, Fernando Lelo de Larrea (MBA 2004) and Federico Antoni (MBA 2004) decided to resign from their CEO positions in their respective mid-sized companies and start fundraising for their first early stage investment fund: Seed Innovation Trust 1. Given their lack of track record in venture capital, they decided to create a micro fund, the smallest, yet most institutional, venture capital fund possible consistent with their investment thesis. Founded in 2012, ALLVP raised the first institutional seed capital fund in Mexico to invest in innovative service-oriented, new companies. The investment thesis focused on service industries such as healthcare, financial services, and consumer internet that were experiencing high growth due to demographic and macro-economic trends, favorable non-market forces, the growing middle class and the availability of new technologies. Given the underdeveloped entrepreneurial ecosystem in Mexico, the founders established, along with the fund management vehicles, a Seed Accelerator Program, called Venture Institute that would feed the fund with high quality startups. This dual model proved key to creating a high value first portfolio and positioning ALLVP in the Mexican entrepreneurial ecosystem. Two years and twelve portfolio companies later, ALLVP raised a second, $40 million dollar (USD) fund focused on Series A and B rounds in Latin America. Given ALLVP's success, a new proactive public policy from Mexico's new government was launched and helped the seed capital industry grow from ALLVP as the first and only institutional fund in 2012 to more than a dozen funds in 2014.

In 2011, Sherry Hunt was a vice president and chief underwriter at CitiMortgage headquarters in the United States. For years she had been witnessing fraud, as the company bought billions of dollars in mortgage loans from external lenders that did not meet Citi credit policy and sold them to government-sponsored enterprises (GSEs). This resulted in Citi selling to GSEs such as Fannie Mae and Freddie Mac pools of loans that were considerably defective and thus likely to default. Citi had also approved hundreds of millions of dollars' worth of defective mortgage files for U.S. Federal Housing Administration insurance. After reporting the mortgage defects in regular reports, notifying and working closely with her direct supervisor (who was subsequently asked to leave Citi after alerting the chairman of the board to these issues) to stop the purchase of defective loans, leaving anonymous tips on the FBI's and the Department of Housing and Urban Development's websites, and receiving threats from two of her superiors who demanded that she change the results of her quality control unit's reports, the shy and conflict-avoidant Hunt had to decide who she should tell about the fraud, and how. The case gives students the opportunity to recommend how Hunt should proceed based on their analysis of the stakeholders involved. To aid instructors, the case includes Kellogg-produced videos of Hunt-the only on-camera interviews she has ever given-explaining what happened after she reported the fraud to Citi HR and, later, the U.S. Department of Justice. Within the case, students are also briefly exposed to legislation and bodies pertinent to whistle-blowing in the United States, including the Dodd-Frank Act, the Sarbanes-Oxley Act, and the SEC Office of the Whistleblower.

In January 2010, Benedict Clarke, general partner of a small real estate private equity venture, faced difficulty with one of his properties. When purchased in early 2007, Tulaberry Plaza was a thriving retail shopping center outside Orlando, Florida. The financial crisis and severe economic downturn forced Tulaberry's anchor tenant into bankruptcy and weakened the other tenants in the plaza. Clarke now faces pressures placed on him by his limited partners, who were shown rosy projections of the returns they would receive, and by his lender, who is presently taking most of the property's cash flow to satisfy required debt service. Clarke must devise a plan that presents the most logical and profitable way forward, while also justifying his actions to elicit the necessary support from the others involved in the transaction. The case asks students to make decisions from the perspective of Clarke, giving them an appreciation not only of the details of strategic decision-making in real estate leasing, but also of the interplay between lenders and equity partners when managing a commercial property in distress.

Student spreadsheet for KEL857.

Microfinance is introduced into China in the 1990s. It had went through 3 phases since the beginning, namely the pilot phase when all Microfinance practices are sponsored by charity funds based on projects, the promotion phase when the government subsidized some regular financial organization and encouraged them to conduct Microfinance businesses, and the rapid development phase of commercial Microfinance companies when private capital is encouraged to enter Microfinance industry by a series of policies released by the government. CFPA Microfinance is the largest charity Microfinance Company concentrated on providing Microfinance services in the rural areas in China. It grew with the Microfinance industry in China, and experienced transformation from a charity-fund -relied NGO to a company that maintains sustainable development. Up till the end of November 2014, it covers 16 provinces, 140 counties, with 230,000 clients, and the balance of loans is 1,800,000,000 RMB. Farmers' Self-reliance Branch of CFPA Microfinance in Shangyi County was started in 2008, with a local condition of bad climate, small market capacity, and single-product economy. Soon after its opening, it had found the "Grameen-modeled" group-loan product promoted by the headquarters does not suit the local condition; it actively transferred to the individual-loan product model, and meanwhile provided value-added services. Finally, it maintained a unique place in the fierce competition in the local area, and kept zero default rate and zero overdue rate since its opening. However, in recent years, as private capital is encouraged to enter the Micro-finance industry, Shangyi branch is facing new challenges, meanwhile, the branch manager had found difficulties in complying with the rigid loan process for risk control enforced by the headquarter and meeting the local clients' needs. He believes this problem would even threaten the branch's business in the long run, and he needs a solution.

This Note introduces the Module on Responsibilities to Customers taught in Leadership and Corporate Accountability, a required course in the Harvard Business School MBA program. The Note outlines the asymmetries inherent in the company-customer relationship and positions the economic, legal and ethical responsibilities of companies to their customers as ways of addressing these asymmetries.

Muñoz Group, which supplied supermarket chains and food distribution chains around the world with fruit, flowers, juice and ice cream, was at a strategic crossroads in 2014. CEO Alvaro Muñoz had to choose the best way to achieve profit goals and provide his company with a sustainable competitive advantage. The company had already developed innovative citrus, grape and flower breeding units in efforts to keep its product pipeline on the cutting edge. The company also worked to integrate vertically-to own or control every viable piece of the supply chain-in an effort to manage the flower and produce businesses from plant to retailer. The company's stronghold was its UK and European markets, but it had expanded into North America and also eyed new opportunities in Asia. Muñoz had to decide where to focus his efforts against a backdrop of margin squeezes in the food business, competition for product from the developing world, ever more stringent quality, sustainability, and environmental standards from clients, and perennial hiring challenges.

Xi Jinping assumed his position as head of China's fifth generation of leaders in 2012. Xi was head of both the People's Republic of China and the Chinese Communist Party, which had ruled China since 1949. Xi inherited a country far more unequal than the one that Mao Zedong, Communist China's first leader, had left behind in 1978. The growth of markets had made China much wealthier, but also generated many social problems, including inequality, corruption, and social protests. This case discusses China's political and economic development in the 20th century to situate Xi's-and China's-contemporary challenges.

The Dutch company HEINEKEN, one of the leading global brewers known for its brands like Heineken, Amstel, or Desperados and for its award-winning marketing campaigns, seeks to closely integrate its long-term sustainability "Brewing a Better World"-approach into its corporate strategy. HEINEKEN had set itself ambitious 2015 and 2020 sustainability targets in six pillar areas around Energy/CO2, Water, Sustainable Sourcing, Responsible Consumption, Community/Inclusive Growth, and Health & Safety. The case zooms in on HEINEKEN's efforts in the sustainable sourcing pillar, with its work on farming standards and supplier code as well as its support for local sourcing programs in the growing African market. HEINEKEN's management finds that marketing its achievements in these sustainability areas poses new challenges though. For example, its current "mass-balance" sourcing in which sustainable and traditional material got mixed in the supply chain did not allow for effective communication on a given bottle. But was this reason enough to try to move to "segregated" sourcing, if that was even reasonable?