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- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
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- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
The Boston Beer Company (A): New CEO
內容大綱
In 1984, when the Boston Beer Company's Samuel Adams Boston Lager was first sold, founder Jim Koch had helped ignite a craft beer movement by making small-batch premium beers in an era of industry consolidation. By 2018, Boston Beer was a publicly traded company that continued to distinguish itself as a craft brewer while brewing millions of barrels per year and managing a diverse product portfolio including ciders and hard seltzers. That year, new CEO hire Dave Burwick faced a range of questions: (1) How to manage a company with a board chairman (Koch) whose name was synonymous with the company, and who continued to hold decisive voting control in the company's dual-class stock structure, (2) How to balance Boston Beer's commitment to craft beer quality with an increasingly sprawling portfolio, and (3) What specific changes to make to company operations to increase efficiency while maintaining focus on quality.