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Veracity Worldwide in Syria: Assessing Political Risk in a Volatile Environment
內容大綱
This case explores the dynamic set of political risks raised by a local-partner contract renewal within the context of Syria's unfolding political upheaval. Cambell Technologies, a US-based software firm, was evaluating whether to renew its licensing agreement with Elevate, its Damascus-based distributor. Elevate's strong sales performance and sound management seemed to justify a renewal of its agreement, but the possibility of political change in Syria added potential new variables to Campbell's calculus. The case protagonist, Steven Fox, CEO of risk assessment and advisory firm Veracity Worldwide, had to evaluate the risks at play and advise Campbell's CEO on whether to renew its relationship with Elevate Software Solutions.