學門類別
哈佛
- General Management
- Marketing
- Entrepreneurship
- International Business
- Accounting
- Finance
- Operations Management
- Strategy
- Human Resource Management
- Social Enterprise
- Business Ethics
- Organizational Behavior
- Information Technology
- Negotiation
- Business & Government Relations
- Service Management
- Sales
- Economics
- Teaching & the Case Method
最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
- Quality shareholders versus transient investors: The alarming case of product recalls
- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Reverse logistics: Understanding end-of-life product management
內容大綱
As firms respond to stricter regulations and increasing consumer expectations, reverse logistics programs to support end-of-life product management strategies have become more prevalent. Despite a growing body of theoretical literature on this topic, many firms struggle to implement efficient and effective reverse logistics systems. In this article, we identify common strategic, tactical, and operational considerations needed to design reverse logistics programs and offer industry examples to show how organizations have excelled in these areas. Through a synthesis of literature and examples, we provide key takeaways across a range of reverse logistics activities. We present ways in which managers can implement best practices in reverse logistics that not only benefit the environment but also generate societal and stakeholder value, augment and improve customer service and loyalty, and increase market share and revenue capabilities.