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最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
- Quality shareholders versus transient investors: The alarming case of product recalls
- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Internet Finance: Internet or Finance? The Transformation from Lufax.com to Lu.com
內容大綱
This case describes how Lufax, a corporate spin-off from its parent company---Ping An Group China, started its peer-to-peer lending business model in China and grew into a comprehensive asset management platform and hence a rather independent corporation on its own. The case documents the story behind the founding of Lufax and its milestone events. In particular, this case focuses on the internal tension between two competing business logics: "Internet logic" that values fast user growth and formalizes procedures later vs. "Finance logic" which emphasizes risk control and manageable growth. Such tension is exemplar among many Fintech companies in China, a developing country that experiences explosive growth in novel financial services and poor regulatory environment simultaneously. The instructor can use this case to illustrate key topics in strategy and corporate entrepreneurship such as how incumbent firms encourage innovation from within via spin-offs. The instructor can also adopt this case to examine the unique competition landscape in China Fintech and compare it to other Fintech cases such as P2P lending in US (e.g. Lending Club) or in UK (e.g. Zoppa).