Enhancing patient care by transforming the work environment for front-liners at the National University Hospital (NUH)

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Singapore, a young yet developed nation, had a rapidly ageing population as well as a growing shortage of nurses. As a major public healthcare provider, it was imperative for the National University Hospital (NUH) to attract and retain an adequate number of nursing staff to meet the mounting demand in healthcare services and to take on the hospital's plans for service expansion. The LUV-ing Nurses Movement was introduced in 2013 with the strategic intent of creating an energising and engaging practice environment in which nurses would stay and grow with NUH. "LUV", an acronym for "Listen, Understand, and Value", encouraged nursing staff to provide the best "LUV-ing" care to patients.
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