The Individual's Path to Pull

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The Power of Pull, written by John Hagel III, John Seely Brown, and Lang Davison, all of the Deloitte Center for the Edge, is a seven-chapter book published by Basic Books/Perseus Books Group. The subtitle is: How Smart Moves, Smartly Made, Can Set Big Things in Motion. Roughly the first half of the book discusses the concept of pull: the ability to harness the power of networks, drawing out people and resources as needed to address opportunities, and participating actively in a flow of knowledge rather than simply possessing knowledge. Pull helps access people and resources when required, attract people and resources that are relevant and valuable, and achieve personal potential more effectively by pulling from within the qualities of performance that success demands. The second part of the book explores how pull can be put into practice at the individual, institutional, and societal levels. Chapter 5 discusses how individuals can put the levels of pull into practice, as well as the elements of change (trajectory, leverage, and pace) needed to galvanize change within an institution. To fully utilize pull, individuals must do three things: make their passion their profession (trajectory), harness their ecosystems (leverage), and maximize their return on attention - the value they get for the time and effort invested in focusing on someone or something (pace).
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