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最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
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- The Health Equity Accelerator at Boston Medical Center
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- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
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- Building an AI First Snack Company: A Hands-on Generative AI Exercise
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- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Presidential Obsession
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Since Donald Trump took office in January 2017, he has issued tens of thousands of tweets--some positive, some angry, some serious, some bonkers. Invariably, the media reacts, as do we, the public. This may seem like a dynamic peculiar to our current moment, but while the technology is relatively new, the underlying human story is as old as the Republic. We U.S. citizens are obsessed with our presidents--always have been. But that's only part of the picture. What often escapes notice is presidents' equally intense obsession with how they are viewed by the citizenry and their unrelenting efforts to influence public opinion, working both through the press--from the 18th-century broadsheet to social media--and around it.