Banishing Occupational Stereotypes

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In a world plagued by information overload, it is not surprising that we often resort to categorical thinking to simplify incoming information. The problem is, this habit can manifest itself in a tendency to group individuals on the basis of social categories including race, gender and age. Further, such categories are often imbued with associations and expectations - a.k.a. stereotypes. One little-discussed sub-category of stereotypes is 'occupational stereotypes' - collections of traits or attributes with which individuals associate members of different occupations. The authors describe their research into these stereotypes, showing how they lead to occupational segregation and impact vocational choice, recruitment and selection.
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