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最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
- Quality shareholders versus transient investors: The alarming case of product recalls
- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
How to Become an Ecosystem Player
內容大綱
Admired companies such as Airbnb, DoorDash and Alibaba reinvented the rules of strategy by deploying a new model: the business ecosystem. An ecosystem can be defined as 'a dynamic group of largely independent economic players that create products or services that together constitute a coherent solution.' Traditional companies have started to understand the threat, embrace the opportunity and launch their own business ecosystems. For example, John Deere, founded in 1837, is leading the race to building the most comprehensive smart-farming ecosystem. And retailer giant Walmart has become a serious competitor of Amazon with its Walmart Marketplace. The authors present eight major shifts (four in mindset and four in operating model) that traditional companies must embrace to become successful ecosystem players.