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Information Orientation: People, Technology and the Bottom Line
內容大綱
This is an MIT Sloan Management Review article. Excellence at investing in and deploying IT isn't sufficient to achieve superior business performance: companies must also excel at collecting, organizing, and maintaining information and at getting their people to embrace the right behaviors and values for working with information. The authors present the results of a two-and-a-half-year international research project led by the Institute for Management Development. They show that senior managers view strong IT practices, competent management of information, and good information behaviors as components of one higher level idea--Information Orientation" or IO--which measures a company's capabilities to manage and use information effectively. IO is also a predictor of business performance. Among the guidelines: Focus your best IT resources on what makes you distinctive; actively manage all phases of the information life cycle; develop an explicit, focused view of the information necessary to run the business; and do not compromise on information integrity.