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- General Management
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- Teaching & the Case Method
最新個案
- A practical guide to SEC ï¬nancial reporting and disclosures for successful regulatory crowdfunding
- Quality shareholders versus transient investors: The alarming case of product recalls
- The Health Equity Accelerator at Boston Medical Center
- Monosha Biotech: Growth Challenges of a Social Enterprise Brand
- Assessing the Value of Unifying and De-duplicating Customer Data, Spreadsheet Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise, Data Supplement
- Building an AI First Snack Company: A Hands-on Generative AI Exercise
- Board Director Dilemmas: The Tradeoffs of Board Selection
- Barbie: Reviving a Cultural Icon at Mattel (Abridged)
- Happiness Capital: A Hundred-Year-Old Family Business's Quest to Create Happiness
Legal Considerations When Writing Case Studies
內容大綱
If the company refuses to sign the case release, can I disguise material and use it in my business case? Is it okay to use part of this quote in my case under the 10% rule? Without attention to questions like these from the start of the case-writing process, the brilliance of having written a good business case study may well be rewarded by the embarrassment-or worse, humiliation-of a publisher pointing out copyright infringement or accusing you of having lifted the material from somewhere else. In the Internet era, you are writing for a global audience and face a set of global expectations with regard to copyright, permissions, case releases, and citations that authors must understand in order to succeed. Reading this note will help keep you clear of any possibility of plagiarism charges or running afoul of copyright restrictions.