個案資料
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Mass Production and Vertical Integration at Ford in the 1920s
內容大綱
This mini-case provides a concise description of Ford's early history, highlighting milestones like the debut of the Model T, the use of labor specialization, the first moving assembly line, the famous "$5 a day" plan for employee motivation, etc. The mini-case focuses on the challenges that Henry Ford faced (timing production activities, industrial shortages, price increases, etc.) and how vertical integration helped him to overcome many of these challenges. This case is included in Module 1 of the course Business Thought & Action.