學門類別
最新個案
- Leadership Imperatives in an AI World
- Vodafone Idea Merger - Unpacking IS Integration Strategies
- V21 Landmarks Pvt. Ltd: Scaling Newer Heights in Real Estate Entrepreneurship
- Snapchat’s Dilemma: Growth or Financial Sustainability
- Did I Just Cross the Line and Harass a Colleague?
- Predicting the Future Impacts of AI: McLuhan’s Tetrad Framework
- Porsche Drive (A) and (B): Student Spreadsheet
- Porsche Drive (B): Vehicle Subscription Strategy
- TNT Assignment: Financial Ratio Code Cracker
- Winsol: An Opportunity For Solar Expansion
Rockland Hospitals: Innovating Health Care in India (B)
內容大綱
Rockland Hospital, a family-owned entrepreneurial health care group, had conceptualized an integrated health care network that could connect patients, clinics, diagnostic centres, secondary-care hospitals and three existing Rockland specialty hospitals through an information technology interface. Implementation and control of the strategy had to be seamless. When profitability and growth came with the necessary conditions of coordination, transparency and accountability, how could Rockland ensure effective, efficient medical treatment and services to the end user? Could Rockland manage the complexities of multiple stakeholders and multiple health care delivery paths?<br><br> Can be used with Rockland Hospitals: Innovating Health Care in India (A), 9B15A033.
學習目標
This case is suitable for courses in marketing management, service operations and health care management. Students will: <ul><li>Understand the workings and challenges of a “hub-and-spoke” model with reference to the service/health care sector.</li><li>Understand how business leaders innovate so as to creatively design business strategies while envisioning the larger structure.</li><li>Provide a unique business decision, which requires working out the implementation and control plan for a business strategy.</li><li>Evaluate the merits of various public–private partnership (PPP) models for business execution.</li></ul>