S.K.I.L Dojo: Decision-Making Martial Arts

內容大綱
Jerry Pilon, owner and sole operator of S.K.I.L Dojo, was evaluating strategic options he believed would assist in growing his business in 2023. Pilon taught his students both Okinawan karate and Brazilian jiu-jitsu, with many students dedicating years to their craft. He wanted to increase student retention rates and increase profits, both of which had been affected by the COVID-19 pandemic. Although those effects were subsiding, the cost of living in Canada was now increasing. Pilon struggled to decide which strategy would best suit his business. He would need to qualitatively and quantitatively analyze his strategic choices and create a suitable implementation strategy for the choices he made.
學習目標
The case has been written for a general management or strategy module of an undergraduate course. After working through the case and assignment questions, students will be able to do the following: <ul><li>Assess the challenges of being the sole operator of a business and the hands-on requirements of entrepreneurial ventures.</li><li>Analyze a company’s internal capabilities and the external environment, determining the effect on strategic decision-making.</li><li>Perform a firm valuation.</li><li>Quantitatively and qualitatively analyze strategic alternatives, including net benefit and break-even analysis.</li><li>Create a comprehensive decision based on internal, external, and strategic alternative analysis.</li></ul>
涵蓋主題
新增
新增