個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Domglas Inc. (Traditional Chinese version)
內容大綱
Domglas Inc. must estimate the potential demand for ready-to-eat soup packaged in glass jars for the convenience of microwave-oven owners. (A Microsoft Excel data file is available for use with this case, product 7A80E002.)
學習目標
The objective for this case is to: determine how Domglas should use the market research data to estimate the demand for a new product.