個案資料
了解個案內容與學習目標，選擇授課教師及使用課程。
Where Value Hides: Knowing Your Strategic Market Position or When Wanting to be Number One or Two Can Hurt You
內容大綱
Organizations that fail to recognize and act on their Strategic Market Position may be at risk. First, however, you must know what Strategic Market Position is and how to use it. This author, who has written the book on Strategic Market Position, describes what it is and how to use it.