個案資料
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Firstwell Corporation and the Production Mandate Question
內容大綱
Two facilities owned by a large U.S.-based multinational enterprise (one in Canada, one in the United States) are competing for a regional manufacturing and distribution mandate. The head of Firstwell’s global operating committee must decide whether the proposal from Firstwell Canada is best not only for the Kingston, Ontario, plant but also for Firstwell Corporation worldwide. The decision could signal a major shift in parent–subsidiary relations.
學習目標
This case is intended for use in an international strategy course. It can be used in sections which deal with organization issues, entrepreneurial behaviour within a large organization, and the pressures for global integration and coordination. The case also examines the strengths and weaknesses of the process subsidiaries can use to move a mandate proposal forward within a large organization.